Senior CRM Manager (m/f/d)

  • Full-time

Company Description

We are Flink - your online supermarket revolutionising the way you do your grocery shopping. With a wide selection of over 2,000 high quality products, we aim to deliver to your door in just 10 minutes. We put our customers first and ensure all products delivered are fresh and nutritious. In addition to this, we are able customise our national assortment to be able to offer you unique local products in every city. Our delivery hubs are located in densely populated inner city locations and we strive to be sustainable by delivering on electric bikes and using packaging that can be recycled. 

Founded by experienced e-commerce professionals and backed by some of the most renowned investors in Europe, we are growing rapidly and have a great hunger to continuously challenge ourselves. We pride ourselves in being an inclusive and equal opportunities employer with a diverse and multicultural team. If you want to be part of this exciting journey… read on!

Job Description

  • Designing, implementing, and maintaining lifecycle automations and campaigns focus on our user journeys.
  • Working closely with key stakeholders across the business and regions to optimize and localised our user journeys. We’re looking for a person that will develop a testing strategy from the ground up.
  • Creating and communicating CRM performance reports across teams and locations. 
  • Manage our Refer-a-friend communications and activations.
  • Long-term growth potential to lead and mentor a small team, dependent on performance. 

Qualifications

  • 3 + years of CRM marketing experience, with a particular focus on strategy, execution and analysis of lifecycle automations in a fast-paced environment
  • You are comfortable understanding and editing HTML.
  • Experience in using and understanding use cases of CRM channels including push notifications, in-app, SMS and email.
  • Experience and understanding of CRM KPIs and able to generate insightful reports to central and local stakeholders. 
  • Experience in using marketing automation technology (Braze, Leanplum, Iterable, Customer.io...etc). 
  • Experience in being customer-centric, and always striving to provide a flawless customer experience. 
  • You have excellent written and spoken communication in English. German, French or Dutch are a plus.
  • Experience in on-demand start-ups/companies is a plus.
  • Eligible to work in Germany and willingness to relocate to Berlin are required.

If you are comfortable with the technical (CSS, Liquid syntaxis, SQL...), the regulatory (IP deliverability, GDPR, etc.), and the product side (data structure and event tracking, audience segmentation, etc.) of marketing we think you will be even more successful. 

In this position, you will present key findings to various stakeholders within our business, so experience in collating data, and the ability to present it is a must.

Additional Information

  • A cool 20% off your personal Flink orders, be the first to test out new products! 
  • A unique opportunity to be an early bird and have an impact on our strategy
  • A steep learning curve, the possibility to work in an energised and dynamic team within a fast-paced environment
  • Flat company structure where taking leadership is encouraged
  • For Berlin: A newly renovated and spacious HQ in the heart of Kreuzberg - lots of delicious lunch spots available within short walking distance
  • Develop your career with our rapidly growing team. There is plenty of room to grow inside and outside of the CRM team.
  • Working with the best-in-class growth marketing stack: Segment, Braze, Looker, Adjust...etc.

We are committed to judging every applicant based on their ability, regardless of age, gender identity, ethnicity, sexual orientation, disability status or religion.

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