Marketing Manager

  • Full-time

Company Description

Here at Fishpond, we are a friendly bunch of people who love selling stuff online and are very proud to be 100% New Zealand owned and operated. 

Job Description

We have a commitment in continuing to bring New Zealanders the best selection of products (over 25 million and growing!) at the best prices, from all  over the globe via our Fishpond websites.

Reporting to the CEO, and as part of our senior team, this newly created role is being introduced to the business with an objective to increase brand awareness of the Fishpond business while growing all revenue streams in the Fishpond channels.

You will bring commercial savviness, a creative attitude, and your strengths will lie with business communication and analytics, along with the ability to successfully deliver clear results to the business.

Developing and managing a team of three Promotions Assistants, you will lead this team to success while working with the business in the following key areas:

  • Managing and developing the overall Marketing strategy across the Fishpond channels with a focus on customer acquisition and retention.

  • Management and analysing of all marketing activities, delivering results and actions back to all parties - Fishpond Board, Strategy Team, Suppliers, Senior team.

  • Growth and development of the Fishpond Brand, through Public Relations.

  • Management of all website and social media content.

  • Overseeing and delivery of the Fishpond email campaigns, while reviewing effectiveness and required actions for revenue growth.

  • Ongoing research and analysis of trends throughout competitors and products to assist in providing the best products for our Fishpond customers.

What are we looking for?

  • Proven success in a Marketing leadership capacity, leading this team to success.

  • An instinct and drive to identify key marketing activities, with the objective of growing both brand awareness and revenue.

  • The ability to successfully work with and influence throughout the business to execute and effectively communicate key marketing activities.

  • Ability to analyse large volumes of data, and assess impacts across various channels and reporting to key partners (both internal and external) on proposed actions for improved business results.

  • Solid experience managing high volume email campaigns.

  • Confident with the use of technology - our systems are our platform for success.

This is a great opportunity for you to really create and execute an exciting marketing strategy, and really showing New Zealand what the Fishpond business is all about.

Qualifications

Previous experience in a Marketing leadership capacity.

 

Additional Information

Please include a Cover Letter & CV with your application.