Digital Marketing Manager
- Full-time
Company Description
Filmhouse Group houses multiple business within the media and entertainment space. The award winning Filmone Entertainment and the dynamic Filmhouse Cinemas. Our mission is "to provide magical experiences through content that entertains and inspires, delivering world-class services and exceptional value to our audience".
The group is supported by a corporate operations management team that ensures our operations area aligned to International Best-Practice.
Job Description
1. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
2. Prepare and manage the digital marketing budget
3. Identify trends and insights, and optimize spend and performance based on the insights
4. Brainstorm new and creative growth strategies to generate more leads
5. Oversee all the company's social media accounts
6. Working with in-house graphic designers to produce digital materials of visual impact, that generate sales and are within brand guidelines.
7. Research competitors and provide suggestions for improvement
8. Liaising with and managing influencers for brand & film marketing campaigns.
9. Generate strategic digital ideas to drive ROI for the various businesses including Filmhouse & Filmone
10. Generating reports for digital marketing campaigns using data-based analytics tools and presenting. this data in an easy-to-understand format. Reports must be performance based and tied to KPI
11. Planning, executing, and optimizing social media campaigns to generate needed results for Titles
Qualifications
BSC Mass Com or Marketing
5 years Minimum
Additional Information
EXPERIENCE IN DEVELOPING AND IMPLEMENTING DIGITAL MARKETING STRATEGIES
SOCIAL MEDIA MANAGEMENT
GOOGLE ANALYTICS AND SEO WORKING KNOWLEDGE
KNOWLEDGE OF PHOTO AND VIDEO EDITING SOFTWARE
SENSE OF OWNERSHIP AND PRIDE IN PERFORMANCE AND ITS IMPACT ON A COMPANY’S SUCCESS
CRITICAL THINKER AND PROBLEM-SOLVING SKILLS
Behavioural:
Passion
Ownership
Innovation
Trust
Leadership Skills