Content Marketing Manager

  • 3200 Park Center Dr, Costa Mesa, CA 92626, USA
  • Full-time

Company Description

FightCamp’s goal is to create the ultimate at-home workout experience for busy professionals committed to their fitness goals. In order to do so, FightCamp offers interactive boxing workouts. Workout output is tracked by motion trackers that calculate the speed and the amount of punches thrown during a workout. Since its launched in February 2018, FightCamp’s revenues have doubled every month. FightCamp is funded by Y Combinator.

Want your work to have a huge impact on the business and other people’s lives, as well as shape who you will become both in your work and in your everyday life? We’re funded, generating revenues and are probably the most dedicated team you’ll find.  Our mentality is simple. Work smart, play hard. We are a results-driven team that values autonomy and individual responsibility over hierarchy.

We are looking for other A+ players to join our team. Come shape the future of at-home fitness with us.

Job Description

About the Role of Content Marketing Manager

The Content Marketer will be someone who is very creative, can build a solid content strategy and execute on it. This person will have a large impact on bringing new subscribers to FightCamp through all the organic channels (Social Media, Youtube, Blog, email, etc). They will also be working closely with our Head of Content to  come up with a strategy that can include re-using portions of our in-app content, regular postings on social media, educational content on Youtube or "boxing basics" blogs to grab those SEO terms, or any other thing they believe can increase organic sales. This person will be able to come up with a hypothesis of which areas of focus will generate more organic sales and be able to measure the success and re-adjust / iterate.

They will be responsible for a content budget and have access to a video team to explore all variety and depth of content that will bring organic sales.

FightCamp's Content Marketer will work directly with the Chief Marketing Officer.

Job Type: Full-Time
Location: Costa Mesa, California
Salary: $98,000 - $113,000/year

 

You will be responsible for:

  • Generating creative content strategies covering anything from Social Media, Youtube and Blogs (All owned channels).

  • Driving traffic and engagement that translates to organic sales.

  • Working with the Head of Content to find existing content that can be repurposed and to help with strategy.

  • Executing on the content strategy through copywriting, posting and content selection.

  • Making content briefs so the video team can create the video content.

  • Managing a content marketing budget.

  • Tracking and optimizing content performance and placements.

  • Maintaining monthly reports on channel performance

Qualifications

Requirements

 

Must Have:

  • Experience with social media marketing and copywriting for digital platforms such as websites, blogs and product-focused marketing communications.

  • Experience using marketing analytics tool and content management software such as Sprout Social, Hootsuite, MailChimp, Drip, Google Analytics and Heap.

  • Excellent organizational, written and verbal communication skills.

  • Excellent cross-functional project management skills.

  • Ability to take initiative and deliver in fast-paced environments.

Good To Have:

  • Experience vetting/working with influencers to generate organic content that can be repurposed for ads.

  • Background in boxing for fitness or as a sport

  • 3+ years Marketing experience for a Direct To Consumer Brand or Ecommerce store.

  • Strong Interest in the technologies that will shape how people workout.

Additional Information

Who We Are

Want your work to have a huge impact and shape up who you will become both in your work and in your everyday life?

FightCamp is a fast-growing fitness startup backed by the world’s most prestigious accelerator program. We’re funded, generating revenues and are probably the most dedicated team you’ll find. 

Our mentality is simple. Work smart, play hard. We are a results-driven team that values autonomy and individual responsibility over hierarchy.

We are looking for other A+ players to join our team. Come shape the future of at-home fitness with us.

Cool Perks & Benefits

  • Free Lunches
  • Free Gym Membership
  • Monthly Team Activities 
  • Health, Dental & Vision
  • 401k