Marketing Specialist
- Full-time
Company Description
About us
Evo is the anti-forecast. We monitor billions of people, places, products every day for transformative, real-time software delivery: robo-advising daily supply chain, pricing and customer decisions. Artificial intelligence achieves 20-30% improvement within the first quarter of use.
We are a curious, passionate and principled team of international professionals working from anywhere in the world with offices in London (UK) and Turin (ITA). Our clients are likewise global, working in consumer goods, retail, utilities, logistics, fashion, insurance and more.
Job Description
This role
As a Marketing Specialist, you will act as a connection between the marketing and sales teams, helping move prospects through the pipeline. You will reach out to warm and cool leads who have opted into the marketing funnels to continue the lead nurturing process and ultimately set meetings for the sales team. As a member of the marketing team, your primary role will be to nurture cold leads into warm prospects, as well as identify optimal new prospective clients for outreach efforts.
Some of your responsibilities will include:
- Monitoring the effectiveness of marketing campaigns to identify opportunities to improve performance
- Increasing awareness of products or services through promotional events such as trade shows and events, webinars, or live speaking engagements
- Developing relationships with potential clients by building rapport with them over the phone and via email
- Coordinating with marketing and sales teams so that all leads are followed up on and dealt with appropriately
- Providing customer service to potential clients by answering questions about products and services offered by the company
- Generating sales leads for businesses by identifying potential clients and encouraging them to schedule a demo
- Creating and maintaining a database of potential clients by collecting contact information and other relevant data
- Maintaining relationships with potential clients by checking in regularly and providing them with information about new products or services offered by Evo
- Developing content to further lead generation efforts
Qualifications
Requirements
- Experience or education within the field of marketing or sales, preferably within lead generation and nurturing specifically
- Basic knowledge or understanding of CRM and other lead management systems, especially Hubspot
- Excellent communication skills, especially over the phone
- High level of spoken and written English and Italian
- University degree in Marketing/ Online Media/ Economics or equivalent- preferable but not required
- Strong organizational skills to effectively prioritize work
- Fluency in English and Italian with Spanish and/or French a plus
- This position requires the candidate to already hold a valid work permit for Italy via EU citizenship and/or a pre-existing valid visa.
Nice to have skills
- Experience in prospect outreach
- Knowledge of lead generation strategies and software
- Analytical skills and experience assessing campaign performance based on data
- General business and supply chain knowledge
Your role, like all others, requires an open mind, the ability to adapt and a can-do mindset. This may stretch the boundaries of your previous experience and education!
Additional Information
Does this sound like you? We offer:
· Challenging problems
· Informal team in rapid evolution
· Flexible smart-working hours
· Accelerated career with tangible real-world impact
· Friendly and meritocratic culture & significant bonus potential.
To apply, please visit
https://evopricing.applytojob.com/apply/RqAiVywOiF/Lead-Generation-Specialist?source=Smart+Recruiters
Please provide·answers to the mandatory context questions.
Context Questions
1. Examples of your past work: links please, e.g. public repositories, or public projects. Optionally: your LinkedIn and/or other relevant profiles?
2. Your available start date
3. Expected monthly rate in EUR?
4. I consent that my data are treated by Evo for recruiting purposes in compliance with the GDPR n. 2016/679 https://evo.ltd/GDPR-recruiting (Yes/No)
Happy applying, and welcome to our Evo Family!
Applying to this job the candidate consents that his/her data are treated by Evo in compliance with the GDPR n. 2016/679 GDPR policy.
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