We are Ethos, the fastest growing digital communication group in MENA. We think big and we make big ideas come to life. We are crazy about the digital world and we aim high. We are looking for talented and valued people with interesting and provocative ideas, along with bold and diverse perspectives. Our culture is all about the thriving young team of us in 4 offices around MENA, while we boldly help impact the success of  leading brands like McDonald's, General Motors, and American Express.

Key Responsibilities: 

• Conceive and craft original bilingual content for campaigns, activations, websites, CRM, film scripts and social channels.

• Develop headlines, hooks and catchphrases that strengthen brand recall and emotional connection.

• Write and adapt Arabic copy with tonal flexibility from formal corporate to conversational dialect.

• Shape narratives for experiential campaigns from concept through execution and post-event storytelling.

• Collaborate with strategy, design and production teams to ensure creative alignment and linguistic precision.

• Localise and transcreate global content with cultural nuance for Saudi Arabia and the wider GCC.

• Edit, proof and quality-control all bilingual material to maintain consistency and brand integrity.

• Integrate creative insight with data and performance metrics to continually refine copy effectiveness.

• Uphold the department’s role as a centre of excellence through disciplined process and creative innovation.

Bilingual (Arabic & English); 

With native-level proficiency in Arabic and exceptional English writing, editing and conceptual skills.

• No less than 2 years’ experience across sectors such as luxury, lifestyle, hospitality, technology or experiential marketing.

• Strong background in copywriting with proven ability to produce compelling multi-platform content.

• Ability to vary naturally between formal and conversational Arabic depending on context
  Creative thinking is a must — from concept development to precise execution.

• Demonstrated ability to work under pressure, manage multiple deadlines and maintain high linguistic standards.

• Collaborative attitude with openness to feedback and iterative creative improvement.

• Undergraduate degree in Communications, English/Arabic Literature, Linguistics and Translation or similar with a focus/interest in Marketing or equivalent.

Preferred Skills: 

• Experience scripting for video, voice-over or social storytelling.

• Familiarity with creative analytics and KPI alignment.

• Strong professionalism and work ethic.

• Humility, agility and willingness to learn.

• Strategic and conceptual thinking coupled with attention to detail.

• Confident presentation of ideas to internal teams and senior stakeholders