With a proficiency in web development software, PHP Developers create, design and modify websites to suit the requirements of a client. These professionals analyze users' needs through the implementation of content, performance, graphics and capacity. PHP Developers need to have a thorough knowledge of developing cross platforms that are compatible with Web, mobile Web and video applications. Developers should have excellent communication skills because they meet with clients and upper management to discuss the website and audience's needs. Individuals entering this field work with a team to determine the information portrayed on the site, and they work with Graphic Designers to determine the overall layout. Monitoring the amount of website traffic for data reports, PHP Developers transform customer's visions into reality through the integration of audio, graphics and video onto the site.