Elara is a dynamic, and fast-growing SaaS company based in Berlin with an exciting and ambitious mission: Building a globally leading asset-related management solution to boost efficiency of SMBs manufacturing companies by unifying assets, software, people, and OEMs within one ecosystem.

Do you want to be a part of a fast-paced and highly diverse work environment? Then Elara is an excellent choice for your personal and professional development!

As a full-time Senior B2B Marketing Manager at Elara, you will be our first person in our marketing team and, hence, you will need to create the marketing strategies for growth and lead the execution individually and with outside resources, i.e., marketing agency, visual designer, and content writer. In particular, you will be responsible for:

• Collaborating with the CEO on working out value propositions and the relating breakdown - positioning, segmenting, and targeting;
• Owning and optimizing performance marketing channel mix together with our current marketing agency;
• Managing existing & discovering new Social Media Channels (Xing / LinkedIn);
• Conducting customer research and implementing marketing campaigns;
• Developing and executing campaigns together with a marketing agency;
• Developing and implementing a winning lead generation strategy;
• A/B Testing for different acquisitions to optimize conversion goals;        
• Creating marketing materials.

You will be an excellent fit for this position if you have the following knowledge, skills and abilities:

• You have experience working with Customer Relationship Management software (HubSpot, Pipedrive and etc) and SEO optimization;
• Familiar with A/B testing, and you have tons of experience in making data-based decisions that impact products and users;
• Stellar verbal and written communication skills in German, additional languages, like English, is a plus;
• You have proven experience in conducting market research & understanding customer needs;
• It is crucial to understand, that regardless of the role a hands-on mentality is a must;
• You have experience in developing marketing campaigns and relating offers;
• Ability to solve complex problems, work independently and take ownership;
• You have a proven track record managing channel mix;
• You should have an entrepreneurial mindset.

As a Team member of Elara you can expect:

• Equipment to be productive: Each Team member has the opportunity to order the equipment that suits his/her needs, - either a MacBook Pro or a Lenovo Thinkpad (for interns, trainees and working students we provide MacBook Air or Chrome Books);
• Flexible working hours: We are working in a flexible mode, which means that you are the one who decides when your job needs to be done and therefore you are allowed to shape your schedule and work processes based on your preferences but without harming the results;
• Company foodcourt: We know that food is a key element for being efficient and productive, - for this reason you can always find beverages at our office that will keep your energy on the right level (yes, this is also applicable if you are a vegan). Additionally, we are going to have a team lunch every last Thursday of the month (for those who are based in Berlin);
• Hybrid work style: We know that the working market is changing and not all of us are willing to visit the office on a daily basis, - to keep up with trends and support your preferences we decided to give you the freedom and allow our team members to work three days a week from home in case they are located in Berlin and “no-office” policy for those who are located outside Berlin;
• Company events: We organize company events based on a list of places that are preferred by our Team members - this helps us to get to know each other better and be not only coworkers but a team;
• Complimentary budget: We do support our Team members with 100 Euros complimentary monthly budget for self-development and growth (can not be accumulated), which you can spend on a variety of different reasonable options: from BVG ticket to gym pass, or language courses;
• Risk & Development budget: Yes, we take risks and we do appreciate it when our Team members show initiative, - at Elara you have all the opportunities to experiment by being entitled to 100 Euros Risk budget that you can spend on new tools, professional courses and other work-related ideas. You are entitled to receive this fund on a monthly basis and you can accumulate it over the year.

Our application process involves the following steps:

1. A short online screening interview with our Talent Acquisition Manager;
2. Interview with our external marketing consultant;
3. Interview with the one of our company advisors or investors;
4. A final discussion with our CEO and co-founder (on-site).

Our goal is to make this one of the fastest application processes you go through so you aren't left hanging/wondering for days/weeks on end.

Startup is a people's business. At Elara, we first and foremost value the power and importance of your personality rather than focusing on degrees and formal achievements, - Are you interested in joining us on our exciting journey to shaping the future of the manufacturing industry today?

Submit your application and become a great addition to our outstanding Team!