Marketing Manager
- Full-time
Company Description
Dragonboat is the #1 product portfolio management platform for tech leaders and their teams to strategize, prioritize, deliver and improve products that drive business results.
Dragonboat is a venture-backed, fast-growing SaaS startup, making a splash in product management with a game-changing solution. We’re remote native with teams in Portugal and the US, supporting a diverse global customer base ranging from startups, to unicorns and Global 1000.
Our team shares a passion for building excellent products and delivering exceptional value to our customers. Join us in building an amazing company together.
Job Description
We are looking for a strategic, creative, data-driven Marketing Manager to drive customer adoption, expansion, and strategic promotions to increase core product and conversion metrics. Your passion for innovation and smart scaling will establish the foundation of a successful product-led organization.
You’ll be the liaison between the marketing, product, sales, and customer success teams, responsible for ensuring prospects & customers have a cohesive end-to-end funnel experience.
Qualifications
YOU WILL:
Run marketing programs including email, webinars, content, partnerships and more
Set and own growth goals, report on progress and learnings
Create product marketing content that clearly and effectively communicates our value proposition
Equip Marketing and Customer Success teams with resources and enablement materials to drive demand, build the sales pipeline, win opportunities, and deliver a great customer experience
Maintain a deep understanding of the entire marketing and sales process
Become an expert in the product management industry and the Dragonboat product
THE SKILL SET:
3-5 relevant experience creating results-driven marketing strategies in a B2B SaaS company, preferably in the tech industry
Experience as a product manager or within a company that sells product management software
Ability to translate product messaging to demand generation content and activities
The skills to passionately and clearly articulate value/benefit
Excellent written and verbal communication skills
A team-player attitude with a strong desire to help improve internal processes beyond just your day-to-day tasks
Additional Information
PERKS:
We love working at Dragonboat, and we think you will too! You can expect:
Remote native company with flexible working hours
Competitive compensation
Stock options
Health/dental/vision insurance
Extended parental leave
Annual company trip to a destination of the team's choice
401k matching program (US)
Meal Allowance Cards (Portugal)