Director / Lead, Commercial Analytics & Forecasting
- Full-time
- Job Family: Marketing
- Sub Job Family: Market Research & Analysis
- Years of Experience: 3 - 6
- Business unit: NAG
Company Description
At Dr. Reddy's "Good Health Can't Wait"
By joining Dr. Reddy’s, you will contribute to making the breakthroughs of tomorrow a reality today! From making medicines more affordable to discovering innovative treatment options to satisfy unmet medical needs, we are dedicated to helping people lead longer and healthier lives. We are seeking dynamic and energetic individuals ready to inspire, ready to make a difference for their community and every community.
Diversity, Equity & Inclusion
At Dr. Reddy’s, we are deeply committed to building a diverse, equitable and inclusive workplace where everyone belongs and is valued for their contributions to the team. We are most interested in finding the best candidate for the role and are open to exploring candidates with a less traditional background.
Job Description
We are seeking a Lead for commercial and market access analytics, with a strong background in forecasting, for our Biologics portfolio. As an analyst specializing in Biologics, you will be responsible for developing accurate and insightful forecasts, data driven analytics to support pre and post launch strategic decision-making and business planning for biologic products. Leveraging your analytical skills and industry knowledge, you will collaborate with cross-functional teams to generate insights that inform key business initiatives and drive commercial success in the biopharmaceutical market. The ideal candidate will have significant experience in forecasting and commercial analytics in the pharmaceutical industry, preferably in the Biosimilars and/or Novel Biologics space.
He/she will be a key member of the Biologics commercial team, reporting to the Head of Commercial Strategy & Analytics, Biologics North America. He/she will be playing an important support role in all aspects of commercial analytics leading up to the Biologic/Biosimilar launches. Near term launch pipeline includes a first to market niche Biosimilar in Rheumatology and a novel Biologic for ALS. The role offers tremendous learning opportunity and exposure within the organization with an exciting product pipeline.
Responsibilities
- Lead data driven analytics to support Go to market strategy initiatives, including Market Access, Channel and field strategies
- Segment and prioritize target payers and healthcare organizations to maximize product reach and acceptance.
- Lead market access analytics, including coverage and utilization analytics
- Collects, analyzes, and integrates data from multiple primary and secondary data sources (Sales data, forecast reports, payer coverage and claims data, etc.) to inform forecast assumptions and extract meaningful business insights.
- Lead and develop accurate product sales and profitability projections for portfolio evaluation, licensing/M&A activities and long-range planning using sound analytical assumptions and effective communication of rationale.
- Identify, gather, and rigorously analyze information to generate a deeper understanding of the therapy area, product and its variants, pricing, brand life cycle management. Proactively and continuously assess the relevant marketplace and its dynamics, customers, and competitors.
- Track and analyze product performance metrics, including sales, market share, and profitability.
- Apply data storytelling to extract insights from data and present to commercial stakeholders in a clear, concise, and compelling manner.
- Lead commercial data management and develop the measurement and feedback strategy for performance metrics.
- Support in designing and creating dashboards for launch and post-launch KPI monitoring.
- Execute core forecasting activities for in-line and pipeline assets by overseeing the development, maintenance, and execution of advanced MS Excel-based forecasting models.
- Supports the identification of key risks and opportunities inherent in the forecast and proposes appropriate methodologies for addressing them.
- Supports ad-hoc analytical support on various Business needs including product launch scenarios, market segmentation, demand projections, and the impact of channel/product mix updates.
- When required, become involved in primary market research studies for ad-hoc projects. Deliver a clear set of recommendations from projects that maximize commercial impact.
- Integrates primary research and secondary data with other market knowledge to draw inferences and conclusions.
- Proactively manage flow of planned and ad hoc analytics requests, ensuring consistent quality and timeliness in delivery to business stakeholders.
- Collaborate extensively with Market Access, Sales and Business Development teams. and broader matrix teams (Finance, Portfolio, etc.).
- Support in pricing analytics for biologic/biosimilar products based on market insights, value proposition, and competitive positioning.
- Support in building gross to net pricing models basis projected sales mix.
- Analyze pricing strategies of competitors in the biologics/biosimilar market and identify opportunities for differentiation and competitive advantage.
Qualifications
Educational qualification: Bachelor’s degree required, master’s degree preferred
Minimum work experience: 3+ years of Biotech or Pharma experience in Commercial analytics and forecasting; Biologic/Biosimilar experience would be preferred
Skills & attributes:
- 3+ years of Biotech or Pharma experience in Forecasting and/or Analytics. Having Biologic/Biosimilar experience would be preferred.
- Bachelor’s degree required; master’s degree preferred.
- Strong working knowledge in analytical discipline, such as forecasting and secondary data analytics. Has excellent command over MS Excel. SQL and Python skills an added plus.
- Experience working with payer coverage analytics (MMIT or similar datasets) & claims analytics (LAAD, Symphony, DocNexus or similar datasets) is highly preferred.
- Experience working with IQVIA modules (NSP, NPA, DDD), Forecasting modules (IPD, Global data, etc.), desired.
- Extensive knowledge and use of both primary research and secondary data sources.
- Ability to connect analytics with overarching business questions and understand the link between brand strategy and analytic insights.
- Basic understanding of Biologics/Biosimilar market landscape, pricing and reimbursement would be an added benefit. Understanding/working knowledge of Buy&Bill market would be a big plus.
- Experience in designing/working on launch monitoring dashboards would be a plus.
- Attention to detail, ability to operate on less than perfect data, by having a sound logical framework.
- Ability to prioritize and manage multiple projects and drive outcomes.
- Brings in an agile and entrepreneurial mindset, to work in a highly dynamic space.
Additional Information
Must be a U.S. citizen or lawful permanent resident of U.S. or otherwise authorized to work in the U.S. without requiring sponsorship now or in the future.
Dr.Reddy's Laboratories offers a competitive total rewards package including base salary determined on the basis of role, experience, skill set and location. Additionally, employees are eligible for an annual discretionary bonus, and benefits including comprehensive health care coverage, retirement savings plan and leave benefits. Additional details about total compensation and benefits will be provided during the hiring process.
The US Biologics team is a new division within Dr. Reddy’s, an established 40-year pharma company with global success and with multiple biosimilars and a rare disease innovative biologic in our product development pipeline. This is an exciting time to join an established, enthusiastic, experienced, innovative, growing team with a robust pipeline and expected to deliver multiple successful commercial product launches in the next 10 years. Come build our team together!
Our Work Culture
Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic.
Equal Opportunity Employer
An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against based on disability.
For more details, please visit our career website at https://careers.drreddys.com/#!/
By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy apply