Business Development Manager (West)

  • Los Angeles, CA
  • Full-time

Company Description

Diamond Kinetics ( enhances the games of baseball and softball by creating engaging experiences that help players improve and also have fun. We are the market leader in mobile motion technology and information that enables player development, superior equipment fitting, objective scouting and recruiting, and engagement-driven entertainment. We do this leveraging an exclusive license to issued patents from the University of Michigan and the University of Pittsburgh, deep technical expertise, key strategic partnerships and our love for the game.

Diamond Kinetics is a fast-paced, performance-driven company where responsibility comes fast and exceeding expectations is the expectation. The work is challenging but exciting, especially for those who love sports. We believe in stretching for growth as a company, and as professionals, and seek competitive, self-motivated people as teammates who do the same. 

Job Description

The Business Development Manager drives customer acquisition and revenue generation by identifying, securing, activating and extending business relationships with local and regional partners. Potential partners include travel organizations, collegiate programs and other baseball/softball organizations of regional scope.

Success in this role is defined by: relentlessly securing new business opportunities, converting opportunities into value for the organization, delighting the customer, identifying new value streams for both Diamond Kinetics and the partner and always being a step ahead of the competition. The role requires a skilled balance of “hunter” and “farmer” with the experienced touch of a “diplomat”.

Key Responsibilities

Understand the Market and Competition

  • Analyze the marketplace, customers and competitors to determine the right approaches and value propositions for different types of partners
  • Be well informed of competitive activities; anticipate and mitigate risks to the organization
  • Help prioritize the organization’s business development strategies and tactics to always remain ahead of the competition

Develop and Maintain Strong Relationships

  • Build and maintain a broad and deep network of business relationships within large training facilities, travel organizations, camps/showcases,collegiate programs, and other baseball/softball organizations
  • Extend relationships deeply into, and across, the partner organizations
  • Strengthen the value of the relationships and network overall by being a valuable resource beyond just a personal relationship
  • Understand and navigate sensitive multi-partner engagements to the benefit of the organization

Drive Customer and Partner Acquisition

  • Identify, prioritize, qualify and penetrate potential partner organizations
  • Effectively educate potential partners on the organization’s technology and products; persuasively create interest and strong demand
  • Negotiate and close partnerships providing ongoing support

Develop and Implement Go-to-Market Plans

  • Work with partners to build execution plans to ensure translation of partnership into customer acquisition and revenue
  • Develop and secure market-level social/digital content to advance company and partnership goals
  • Provide on-going education and support of partners and their customers

Create and Scale Value Streams

  • Insure partnerships translate into meaningful revenue for the organization at an acceptable return on total investment
  • Develop detailed and reliable forecasts of value
  • Extend and deepen partnerships to create new value streams for the organization and the partner

Monitor and Improve Performance and Satisfaction

  • Set and measure against benchmarks for partner and customer acquisition, product engagement and conversion to revenue
  • Leverage CRM tools to manage information and advance relationships through the selling and conversion process
  • Analyze and report on effectiveness of new initiatives and partnerships


  • Build relationships internally and externally
  • Excellent listening and communication skills
  • Establish sound plans and manage execution
  • Influence others
  • Strong negotiation and closing skills
  • Results driven and accountable
  • Customer-centric mindset that creates delight and loyalty

Experience Required

  • B.A., B.S. or equivalent degree in Business, Sports Marketing, Communications, or equivalent field of study
  • 3-6 years of consistent, field-based sales success in the diamond sports industry, sports/fitness products or B2B services
  • Very technology savvy and a personal passion for it
  • Highly proficient in MS Office, social media platforms and CRM tools 
  • Played competitive-level amateur baseball or softball

Additional Desired Experience

  • Experience coaching and training competitive-level baseball/softball players
  • Experience selling technology, ideally involving hardware and software
  • Experience in field/event marketing with a strong social media component
  • Start-up and/or early-stage company experience
  • Fluent in Spanish
  • MBA a plus

Additional Information

  • Applicants must reside in the metro Los Angeles area, preferably Orange County, and have an active network of contacts within amateur baseball and softball (applications from outside of this area & Southern California will not be considered) 
  • Unique, exciting opportunity to work in a fast-paced sports tech company
  • Flexible work environment
  • Competitive compensation package including salary, bonus, commissions, stock options and 401K plan
  • Reliable ground transportation vehicle and clean driving record
  • Some overnight travel required including weekends and holidays
  • Diamond Kinetics is an equal opportunity employe

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