Marketing Coordinator
- Full-time
Company Description
QUI SOMMES-NOUS?
Nous servons des clients canadiens depuis plus de 75 ans. Les entreprises qui ont commencé de façon indépendante et qui forment maintenant Dexterra Group ont une expérience exceptionnelle en matière de soutien de l’infrastructure et de construction d’actifs qui jouent un rôle essentiel dans notre société et aident nos clients à atteindre des performances et une productivité plus élevées. Propulsés par des personnes passionnées, nous réunissons les bonnes équipes avec les bonnes compétences, offrant à la fois de l’expérience et une expertise régionale afin que les entreprises puissent fonctionner au quotidien, avec confiance et avec succès.
WHO ARE WE?
Dexterra Group is a fast-growing, financially strong, publicly listed company (TSX:DXT). We have a far-reaching presence across the entire continent North America with hundreds of full-time and part-time opportunities at any given time. We aim to provide our people with more than just a job – we offer fulfilling opportunities in a culture that promotes stability, diversity and inclusion, camaraderie, employee recognition, work-life balance, and doing what you love. For over 75 years, the companies that began independently, and now form Dexterra Group, have been dedicated to serving North American clients to create and manage built environments that play a vital role in our economy and our local communities. And, that’s something we’re truly proud of. Work That Matters, People Who Care.
Job Description
As a Marketing Coordinator, you will play a pivotal role in managing and coordinating marketing projects, ensuring the successful execution of campaigns, promotions, events, and activations. You will work closely with cross-functional teams to support our food services across academic institutions, catering services, and retail locations. This role requires a proactive, organized, and detail-oriented individual who thrives in a fast-paced environment.
Key Responsibilities:
• Project Management: Oversee and manage the end-to-end execution of marketing projects, ensuring timely delivery and alignment with company goals.
• Campaign Coordination: Coordinate and implement marketing campaigns across various channels, including digital, print, and social media.
• Event & Activation Management: Plan, organize, and execute events and activations that engage our target audience and enhance brand visibility.
• Promotion Development: Assist in the creation and coordination of promotional activities to drive engagement and sales across our food service offerings.
• Collaboration: Work closely with internal teams, including graphic designers, social media specialists, and sales teams, to ensure cohesive and effective marketing efforts.
• Reporting & Analysis: Monitor and report on the performance of marketing campaigns, events, and promotions, providing insights and recommendations for improvement.
• Budget Management: Assist in managing marketing budgets, ensuring cost-effective execution of all marketing activities.
• Market Research: Conduct market research to stay informed on industry trends and competitor activities, contributing to the development of innovative marketing strategies.
Qualifications
QUI RECHERCHONS-NOUS?
- Vous avez de solides compétences en gestion de projet et en coordination d’événements et d’activations.
- Vous excellez dans la recherche marketing et la création de rapports.
- Vous avez de l’expérience dans la coordination d’initiatives marketing, en assurant leur exécution fluide et efficace.
- Vous comprenez l’importance d’une présence sur le terrain et êtes prêt(e) à intervenir pour soutenir les événements ou les lancements de nouveaux projets.
- Vous savez comment capter l’attention pour les initiatives de Dana Units sur le campus et faire passer le message à notre audience.
- Vous êtes un(e) communicant(e) naturel(le) - vous savez comment engager avec tact différentes parties prenantes et les mettre à l’aise lors de la planification et de l’exécution des initiatives marketing.
- Vous êtes organisé(e) et savez gérer plusieurs projets simultanément, tout en maintenant un haut niveau de qualité dans vos livrables.
- Vous êtes curieux(se) et passionné(e) par la nourriture et l’expérience client.
- Vous avez une bonne connaissance des plateformes Instagram et Facebook (une expérience avec Meta Business est un atout).
- Vous êtes un(e) joueur(euse) d’équipe qui est prêt(e) à apprendre et à s’adapter rapidement.
- Vous avez une compréhension approfondie du positionnement de marque et de sa gestion.
- Vous avez peut-être de l’expérience dans les services alimentaires ou l’hôtellerie.
- Vous avez une bonne maîtrise d’Excel et de Canva.
- Vous comprenez l’analyse et les mesures de base des médias sociaux, y compris les impressions, la portée et l’engagement sur diverses plateformes, notamment Facebook et Instagram.
WHO ARE WE LOOKING FOR?
- You have strong project management skills and experience coordinating events and activations.
- You excel in marketing research and report creation.
- You have experience in coordinating marketing initiatives, ensuring smooth and effective execution.
- You understand the importance of on-the-spot presence and are ready to support events or the launch of new projects.
- You know how to capture attention for Dana Units’ initiatives on campus and effectively communicate them to our audience.
- You are a natural communicator – you know how to engage with different stakeholders tactfully and make them feel comfortable during the planning and execution of marketing initiatives.
- You are organized and capable of managing multiple projects simultaneously while maintaining high-quality deliverables and have used project management software like ClickUp, Asana, Coda, Monday.com, etc.
- You are curious and passionate about food and the customer experience.
- You have strong knowledge of Instagram and Facebook platforms (experience with Meta Business an asset).
- You are a team player who is willing to learn and adapt quickly.
- You have a deep understanding of brand positioning and management.
- You may have experience in food services or hospitality.
- You have a good working knowledge of Excel and Canva.
You understand basic social media analytics and metrics, including Impressions, Reach, and Engagement across various platforms, including Facebook and Instagram.
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 2+ years of experience in marketing coordination, project management, or a similar role.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
- Excellent communication and interpersonal skills.
- Experience in event planning and execution.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and marketing tools like Canva.
- Knowledge of social media platforms and analytics.
- Experience in the food services industry is a plus.
- Ability to work independently and as part of a team in a fast-paced environment.
Additional Information
QU’EST-CE QUE CELA VOUS APPORTE?
- Programme de recommandation des employés
- Prestations de soins médicaux et dentaires complémentaires entièrement couvertes.
- Alors que d’autres entreprises réduisent leurs effectifs, nous sommes en pleine croissance!
- Soyez le numéro un dès le premier jour en vous joignant à un chef de file de l’industrie.
Dexterra Group est un employeur souscrivant au principe de l’égalité d’accès à l’emploi qui s’engage envers la diversité et l’inclusion. Nous sommes heureux de considérer tous les candidats qualifiés pour un emploi sans égard à la race, la couleur, la religion, le sexe, l’orientation sexuelle, l’identité de genre, l’origine nationale, l’âge, le handicap, le statut d’ancien combattant protégé, le statut autochtone ou tout autre facteur protégé par la loi. Des accommodements liés à l’invalidité pendant le processus de sélection de l’embauche sont disponibles sur demande.
WHAT’S IN IT FOR YOU?
- Security - in a time when other companies are downsizing, we are growing
- Very competitive compensation package
- Advancement opportunities
- Be #1 on day 1 by joining an industry leader
Dexterra Group is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans’ status, Indigenous status, or any other legally protected factors. Disability-related accommodations during the application process are available upon request.
WHAT’S IN IT FOR YOU?
- Be part of an industry that's more important than ever!
- Employee Referral Program!
- Career advancement opportunities.
- Whereas other companies are downsizing, we are growing!
- Be #1 on day 1 by joining an industry leader.
Dexterra Group is an equal opportunity employer committed to diversity and inclusion. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans’ status, Indigenous status, or any other legally protected factors. Disability-related accommodations during the hiring selection process are available upon request.
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