Digital Executive

  • Full-time

Company Description

DWA With offices in Sydney, San Francisco, Boston, London, Munich, Beijing, Bangalore and Singapore, DWA is the world’s largest and most respected media planning and buying agency specialising exclusively in the technology sector. DWA is media-agnostic and ROI-focused, developing campaigns for B2B and B2C clients that incorporate digital, out-of-home, TV, radio, print and ambient. Third-party tracking and search are both used to measure campaign effectiveness in solving the client’s problems whether success is judged according to brand uplift, lead generation, drive to store or other criteria.

So, what’s so great about focusing on technology clients?

Whether it’s synching up multiple devices to get things done seamlessly, playing Angry Birds or saving your data in the online cloud so you can access it when, where and on what device you want, technology is part of every minute of our lives, at work, at rest, at play.

DWA work with a host of global brands in the business and consumer technology space, connecting our partners to their key audiences. The end-user: it’s all about getting technology to work for them, their colleagues, their homes and their companies, on their terms.

Job Description

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Digital Executive – Social

Merkle B2B is looking for a Digital Executive – Social looking to propel their career by joining an awesome team of switched-on media professionals, working on big brands with interesting challenges and sophisticated marketers across some of our more exciting APAC accounts. This role will be reporting to our Digital Manager – Social.

 

Looking for someone who is comfortable under pressure and in fast-paced working conditions and thrives in an environment where performance is paramount. The ideal candidate will bring to the table a high level of campaign creation and management experience, as well as team building and training. You will be responsible for driving social strategy, execution, and growth for key clients.

 

Responsibilities:

 

· Provide consistent and effective support to Digital Manager – Social on day-to-day

· Create, implement, track, analyse and optimise paid social advertising campaigns in Facebook, Twitter, LinkedIn, Instagram

· Budget pacing management

· Deliver analysis and insights that help teams optimize paid social campaigns

· Maintain and create reporting dashboards

· Perform regular quality assurance/quality control checks on assigned client campaigns to ensure they are running as contracted

 

Qualifications:

 

· Proficient in MS Excel

· Passionate about social media marketing, digital marketing, and/or another highly quantitative, analytical, and results-driven environment

· Bachelor’s degree in Business, Marketing, Economics, or Mathematics preferred

· Certifications: Google Ads Fundamentals, Search Advanced, Display. Certifications are not required but must have while employed with Merkle B2B.

· Experience with 3rd party campaign management platforms like Sprinklr is a plus

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