Senior Account Manager-Paid Social

  • Full-time

Company Description

  • Dentsu Media is the largest area of specialism within the dentsu network. It is brought to markets globally, through three award-winning agency brands: Carat, iProspect and dentsu X. All three are underpinned by a scaled network offering of talent, capabilities, and services to support, grow and transform the world’s leading advertisers. Operating across more than 145 countries, dentsu Media is trusted by leading brands across a broad range of sectors, from pioneering technology to cutting-edge fashion. Dentsu leverages technology, creativity, and in-depth data analytics to drive superior results that amplify its clients' brands. Dentsu Media is transforming advertising as a force for growth, a force for good and has become the destination for employees to cultivate meaningful careers and for brands to accelerate previously unseen, sustainable growth.

Job Description

Should be familiar with setting up campaigns in Facebook Business Manager, LinkedIn Ads, Twitter Ads, Pinterest & Snapchat based on the media plan and client brief. • Producing weekly/monthly/quarterly/end of campaign reports from different platforms to show the performance of the campaigns along with observations & insights of the performance of the campaign along with recommendations on learnings/strategies from the current campaign than can be applied to future campaigns. • Participating/leading in the strategy planning discussions with the client to discuss about different strategies like audience, ad formats, bidding, budget allocation, etc • Working with multiple stakeholders like different brand owners and coordinating with the internal team to get the work done with 100% quality.

Sharing knowledge across the team especially for the juniors to help them grow. Guiding/mentoring them with the queries they have in daily operations. • Responsible to work towards achieving the target KPIs/campaign objective for the brands by guiding the internal team. • Planning & forecasting the budget & estimating the other metrics based on the audience & it's size and historical performance. • Conducting regular research to provide client with different strategies that can improve brand performance.

Qualifications

Education & Training: • Any Degree • Leadership Training

Experience: • 8+ Years' experience in Paid Social • B2B, B2C & E-Commerce clients • Preferred International Brand Experience. • Brand lift Strategy • Conversion Life Strategy • Brand Recall Experiments • A/B testing • Conducting market research • Creating Media Plans • Participating/leading the strategy planning with the client. • People/Team management

Additional Information

Skills & Abilities: • Excellent communication • Time management • Excel & Power point Knowledge • Analytical skill – should be good in playing with numbers. • Attention to detail • Independently manage the account. • Working with different stakeholder

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