Sales Marketing Director FR (M/F/D)
- Full-time
- Type of Contract: Permanent
- Skills / Job Stream Ref: Sales & Marketing
- Department: Global Business
Company Description
Dailymotion is the leading video discovery destination & technology that learns about your tastes over time, constantly surfacing the best, most relevant content on the web. Our mission is to provide the best video user experience for consumers on the market, connecting publishers and advertisers to engaged viewers who turn to Dailymotion for their daily fix of the most compelling music, entertainment, news and sports content around.
Through partnerships with the world's leading publishers and content creators, France Télévisions, Le Parisien, CBS, Bein Sports, CNN, GQ, Universal Music Group, VICE and more, Dailymotion commands 3 billion monthly pageviews across its mobile app, desktop and connected TV experiences. Dailymotion is owned by Vivendi, one of the largest mass-media corporations in the world.
At Dailymotion, we‘re storytellers. We build the best place for people to enjoy the videos that matter. We do this through utilizing and developing cutting-edge technology and pushing the envelope to bring discoverable stories to life through premium content from the world’s best publishers. We do this by helping these publishers grow their audiences and monetize their content, their way.
Dailymotion is proud to be an equal employment opportunity and affirmative action employer. We value inclusion and we want you to help us thrive for a more diverse community.
Job Description
As part of the Sales & Marketing Solutions team, you will lead and be responsible for the following four areas of development within the FR region.
Offers and client solutions:
Build relevant advertising offers for Dailymotion advertising clients (Sales houses, agencies, and advertisers), in collaboration with Product, Insights, and AdOps teams
Implement go to market strategies in collaboration with the Sales team
Identify and implement new growth opportunities through the development of new advertising and insights solutions
Establish strategic partnerships to reinforce Dailymotion advertising and insights offers
Sales enablement:
Build and maintain marketing materials for Dailymotion advertising and insights solutions in the FR region (sales pitches, case studies, methodological papers, presentations for agency plenary sessions, advertiser presentations, etc.).
Identify and implement continuous improvement opportunities to increase business efficiency (RFP templates / Q&A sales/market & brand studies documents and processes, ...).
Provide trainings for Sales on Dailymotion advertising solutions, new trends, market swings, ..etc
Work on yearly deals with advertisers in collaboration with the Sales team
Customer Success:
Answer clients RFPs with the adequate set of Dailymotion adverting solutions (advertising and insights)
Build campaign reports with an emphasis on bringing the right set of insights to the client
Build consumer behavior studies in collaboration with the Insights team
Optimize client retention
Brand and Communication:
Increase awareness of Dailymotion advertising solutions (PR, social media, webinars, workshops with clients and partners) in collaboration with the Marketing team
Build a strong brand image leveraging Dailymotion advertising USPs (Creative studio, targeting capabilities, premium environment, Insights)
Define and set up a public speaking agenda (PRs, participation in market events, webinars, creation of content distributed on the Dailymotion blog and on the networks) and guarantee the success of these operations
Support Dailymotion Brand in collaboration with the marketing team
Qualifications
+4 years' experience in a similar role
Full professional proficiency in English is mandatory
Previous experience within an FR scope
Previous experience in Adtech is mandatory
Strong understanding of the video advertising market (instream and outstream)
Strong understanding of the Media Ecosystem, IAB frameworks, MMA, & other FR associations
Strong comprehension of measurement tools
Strong interest and curiosity for tech initiatives (cookieless policies, innovation, etc.)
Good knowledge of consumer behavior studies
Vision of flexibility and resilience
Motivation within a fast-passed changing environment
Additional Information
At Dailymotion, we empower candidates to take action. If this job sounds like a great opportunity for you, be confident in your skills, we are always happy to meet you! If needed, we can accommodate our recruitment process for your special abilities.
Location: Paris
Type of contract: Permanent
Start Date: ASAP
🏡Flexible/Remote Work Policy
💰International Group Savings Plan offered through the Vivendi Group
🍼4 weeks paid Paternity leave or Co-parental leave
🕶️Excellent Employee Culture (Company Events / Trainings / Parties / All hands …)
🚀Career development support (training / career check-in with HR / internal mobility / compensation cycle / 360 quarter feedback review …)
🏥Company-paid Health Insurance and Personal Services Vouchers (CESU)
🚆Commuter benefit coverage - Public Transport and Bike refund
⛱️Paid Time off – RTT and Saving time plan (CET)
✅Meal Vouchers
🎡Workers representatives committee (sport membership/cinemas vouchers/gift vouchers/discount)
Feel free to explore Dailymotion culture a little further, please check out: