Criteo delivers personalized performance marketing at an extensive scale. Measuring return on post-click sales, Criteo makes ROI transparent and easy to measure. Criteo has over 1,500 employees in 23 offices across the Americas, Europe and Asia-Pacific, serves over 7,800 advertisers worldwide and maintains direct relationships with over 10,000 publishers.

Our R&D team of close to 300 engineers is building the next generation digital advertising technologies that allow us to manage billions of ad impressions every day. We're working in a very fast-paced release cycle and are adding new capabilities weekly and even daily.

We recognize that engineering culture is key for building a world-class engineering organization. Our core values are getting stuff done, collaboration and respect, code quality, striving for excellence, and having fun at what we do.

For more information, visit http://www.criteolabs.com

With nearly $1B in revenue, Criteo (NASDAQ: CRTO) is the leader in performance marketing for retail, travel, and e-commerce marketplaces. Criteo has been named as one of the best places to work by Advertising Age, Crain’s New York Business, and Great Place to Work Institute, and it continues to be one of the fastest growing Internet companies in the world. As Sr. Product Marketing Manager for the retail sector, you will be the industry expert, responsible for defining the global retail go-to-market strategy; helping to drive market and customer insights into product management; and creating personas, positioning and messaging, customer-facing content, and sales tools. The ideal candidate excels at product marketing, has experience marketing into the retail sector, loves building from a blank page, and is adept at working cross-functionally.

Your responsibilities:

• Assess market opportunities and work with marketing, sales, and product teams to define the global retail go-to-market strategy and lead cross-functional execution of the plan
• Create personas, segment briefs, and vertical solution messaging and value propositions
• Develop retail-focused sales tools such as sales presentations, conversation guides, solution sheets, and battlecards, as well as customer success content such as best practice white papers and on boarding guides
• Serve as the go-to industry expert for worldwide retail, helping to drive analyst and media attention and defining product requirements for winning in the retail market
• Deliver customer presentations or sales enablement training, as needed

• At least 5-7 years of product marketing experience, with 2+ years of sales or marketing experience in the retail sector. Experience in ad tech or enterprise marketing software is strongly preferred.
• BA or BS, MBA preferred, or equivalent experience.
• Exceptional verbal and written communication skills. Can create and deliver effective presentations to executive-level audiences.
• Demonstrated ability to work cross-organizationally, especially with Sales, Marketing, and Product Management, to align multiple stakeholders and teams.
• Strong ability to frame issues, drive appropriate analyses, and make clear, actionable recommendations.
• Highly collaborative work style.
• Strategic thinker.
• Willing to travel up to 25% of the time.