About

Together we make. Come make with us.

Overview

About us.

At Cricut®, we believe that we’re all born makers. When we built our first cutting machine, we saw the potential for a simple yet powerful tool to completely transform the way people craft, design, and DIY. Since then, we continue to innovate with new machines, platforms, materials, and tools, but that’s just what we do. Who we are is a bustling worldwide community, a means for connection, and an outlet for unbridled creativity. Join us as we place the power of handmade into the hands of ALL.

Life

Love your work. And your coworkers.

Our company is made up of A+ human beings. We ask tough questions, entertain ideas outside of our own, and work together to make something bigger than ourselves. With Cricut® growing in China, the U.K., Australia, New Zealand, as well as Europe and South America, we’re on an unstoppable roll, satisfying that innate creative itch around the world. We train, develop, and celebrate great work with hallway high fives and promotions within. We also throw the world’s best Halloween party.

Enjoy incredible perks.

We take care of our team. From outstanding medical, dental, vision, and retirement benefits, to pet insurance, 401K match, life insurance, incentive programs, paid time off, on-site massages, phenomenal work-life balance, and employee discounts, we offer the best benefits package in the DIY consumer electronics industry. Period.

Like what you see? We can’t wait to meet you.

We are looking for a strategic and creative Designer to help define and shape the future of Cricut’s brand through our digital channels. As the Senior Graphic designer for digital creative, you will work with our team of designers and agency partners to strategize, concept, and create all of our digital campaigns and creative strategies for new product launches, brand campaigns, and online ecommerce initiatives. Your work will include, but not be limited to, digital campaign strategy, paid social, landing pages, emails, display ads, and ecommerce initiatives. Your work will also encompass brand awareness, incredible design, and performance marketing efforts in order to delight our consumers, make our brand irresistible to them, and truly help them lead creative lives through our products.

The ideal candidate is a practical visionary who can lead a team to generate big ideas and execute flawlessly, meticulously, and on schedule. You have experience with working in-house and within creative agencies. You know that there is no such thing as innovation and creativity without process that enables your team to perform at their best.

In summary, this role will leverage digital creative efforts to help build a world-class brand, deliver key value to our customers, and drive significant ROI for our ecomm channels.

Our Ideal Candidate:

•  A high-level thinker, communicator and collaborator
•  A visionary that can inspire and lead our internal creative teams
•  An expert across various channels, from print to digital media to ecommerce
•  A hands-on self-starter
•  Passionate for the arts and culture and has a firm understanding of Creative and Emerging Technologies
•  Comfortable with fast turnarounds and tight timelines
•  Understands growth marketing, ROI, and objectives for digital marketing campaigns
•  Has an understanding of content strategy and how it pertains to the growth of a brand

Key Responsibilities

• Partner and collaborate with internal creative, product, and marketing teams to define key objectives and develop innovative creative executions that meet them
• Conceptualize, develop, and produce exceptional design and creative for primarily digital applications, with an extension into print and other media as needed
• Partner and collaborate with product managers, visual designers, copywriters, and potential external agencies and freelancers from concept to delivery
• Assist with the Creative Director's and Art Director's goals with strategic design solutions, proactive engagement with the design team, and dedication to Cricut’s identity system and brand
• Lead art direction in conceptualizing and on-set direction for photography, video, and motion; partner with Creative Director and Art Director on delivering creative work
• Concept and lead initiatives to improve our online brand presence, content strategy and E-comm success
• Lead visual and cultural research for your work

• 5+ years of professional design experience or equivalent combination of education and work experience
• Experience crafting creative strategy for clients and products
• 3–5 years of experience leading integrated campaigns and content creation based on sound creative strategy
• Strong communication, collaboration, mentoring, and project management skills
• Ability to execute multiple projects from concept through completion
• Strong typographic ability
• Strong attention to detail
• Experience managing digital products, growth marketing, and digital campaigns
• Strong team player
• Proficient in Illustrator/Photoshop/InDesign, Microsoft Office Suite,Sketch or Adobe XD
• Experience with Adobe After Effects or similar programs also a plus, but not required
• Knowledge of DIY and craft industry a plus

What to Do Next: Please attach your resume, cover letter and include links to your portfolio or other social presence. If you want to show your super powers in other ways – include that information too. You can be sure that Cricut® is an employer who values individuality, equality and diversity, so tell us what you’re all about. If you are a Maker or a DIY enthusiast, whether you think you are a good one or not, we would love to hear about it when you send us your information.