Product Marketer

  • Full-time

Company Description

CoinStats' vision is to become the frontpage of crypto. 

The platform provides over 1,200,000 monthly active users the ability to view and manage all their crypto assets in one place in real-time. The data provided by CoinStats can serve as a basis for well thoughtout investing decisions and save lots of time for all crypto investors and traders.

In the Pre-Seed and Seed rounds, CoinStats raised $4.4 million of funding from investors that include Imperii Capital, Stefan Cohen, Jonathan Weiner, Mike Dudas' 6th Man Ventures and Alex Pack's Hack VC. Following the rounds, CoinStats Wallet was launched, giving the userbase the opportunity to trade from CoinStats directly. NFT & DeFi tracking followed suit. 

Currently the leading portfolio manager on the market, CoinStats is constantly working to expand its functionality, launching CoinStats Rewards and CoinStats Earn. These services empower users to get exclusive rewards while exploring CoinStats and earn on their crypto instead of just hodling. 

Those big plans need you, an ambitious and creative professional looking to gain invaluable experience in a fast-growing field. Already a team of 70 enthusiastic professionals, the team is growing at an impressive rate. CoinStats is building a strong team with the aim of becoming a billion-dollar company. Are you in for the ride?
 

CoinStats in numbers:

- 1,200,000 monthly active users

- $1.2 million pre-seed and $3.2 million seed rounds of funding

- From 8 teammates to 70 in two years and the number keeps growing

- 500,000+ exchange accounts connected

- 100 million transactions and trades

Job Description

The Product Marketer will collaborate with our Product, Engineering, Customer Success, and Marketing teams to bring new products and features to the market with a focus on delivering customer value.

Job responsibilities

  • Lead go-to-market efforts to support new product launches.

  • Develop positioning, messaging, and pricing for new products and features that set us apart from competitors and focus on communicating customer value.

  • Manage external communications around new product releases

  • Plan and coordinate product launch campaigns that span web, social, email, push notification, and other channels

  • Collaborate with cross-functional stakeholders on the timeline and deliverables

  • Use primary and secondary research to gain customer and category insights

Qualifications

  • At least 1 year of experience in a product marketing role, preferably in B2C subscription tech
  • Analytical thinker with experience in data-driven marketing

  • Strong interpersonal skills with the ability to collaborate and work cross-functionally with both analytical and creative teams

  • Ability to concisely and clearly articulate technical concepts and simplify messaging to reach technical and non-technical audiences 

  • Strong written and verbal communication skills 

  • Upper-intermediate English proficiency is required

  • Experience with Google Analytics 

  • Bonus point for having experience in lifecycle marketing or retention marketing with an emphasis on building multi-channel campaigns

  • Bonus point for experience with micro or macro growth loops

  • Bonus point for experience in product analytics tools such as Amplitude, AppsFlyer or Mixpanel

  • Bonus points for experience in the MarTech, and measurement/attribution space

  • Cookie points for having hobbies and interests outside of work

Additional Information

To apply, please send us your CV and a creative cover letter.

What is it like working and enjoying your time with CoinStats?

CoinStats believes that behind every successful product are successful and bright people. So we care about our team and aim to give everything they deserve! Here are the main benefits which include but are not limited to:

  • Online professional courses

  • Access to free books

  • Online team activities

  • Referral program

CoinStats is an Equal Opportunity Employer


CoinStats is proud to be an Equal Opportunity/Disabled/Veterans Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national or ethnic origin, age, status as an individual with a disability, or other protected classes under the law.