Marketing Intern
- Intern
- City: Taipei
- Department: Country Marketing
- Office Location: Taiwan
Company Description
Carousell Group is the leading multi-category platform for secondhand in Greater Southeast Asia on a mission to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in seven markets under the brands Carousell, Carousell Media Group, Cho Tot, Laku6, LuxLexicon, Mudah.my, OneShift, REFASH and Revo Financial, serving tens of millions of monthly active users. Carousell is backed by leading investors including Telenor Group, Rakuten Ventures, Naver, STIC Investments, 500 Global and Peak XV Partners (formerly known as Sequoia Capital India).
As a team of passionate individuals working together to solve meaningful problems, there is so much more for you to discover in a career with Carousell. Our culture is made up of hiring, developing, and promoting people who embody our values of HEART, which is an acronym for Humility, Empathy, Accountability, Relentlessly resourceful and Teamwork. Together as an organisation, we make magic happen.
Job Description
About the role
In this internship, you'll dive into the thrilling world of end-to-end marketing! From the initial stages of conducting market research and mining business data to managing and brainstorming innovative ideas, you'll be at the heart of creating and executing impactful marketing campaigns both on-platform and beyond.
But that's not all – you'll gain insider knowledge of e-commerce business models and experience the dynamic, fast-paced environment of a startup. This is your chance to learn, grow, and make a real impact!
Responsibilities
Perform In-depth market research and competitor analysis to understand Carousell TW’s growth opportunity among the target audience.
Plan & executive and optimize a mini-campaign based on the consumer insights obtained from the market research to grow business metrics
Design, plan and executed In-app marketing calendars to capture business trend
Monitor key marketing business metrics and consolidate data for reports on regular or project-based marketing performance
Assist in marketing campaign content ideation and execution
Report to senior marketing associates, and category marketing manager.
Qualifications
Proficiency in Chinese & English (both spoken and written)
Pursuing or completing tertiary education courses in Marketing, Communication, or business-related studies is preferred.
Basic copywriting and graphic production experience.Familiar with digital tools such as Google Suite, Adobe Photoshop/Illustrator, Canva; video editing apps such as Premiere would be a plus
Up to date with social media trends & channel management; FB/IG ad management experience a plus
Able to work as the following timetable is preferred
full-time (8 hours/day) during summer vacation : need to physically work in Taipei office 3 days/week
part-time (20 hours/week) once the semester starts
Additional Information
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