CORT is a subsidiary of Warren Buffet’s Berkshire Hathaway.  CORT is the leading provider of Destination Services. For more than 35 years we have helped thousands of families relocate all over the world. CORT believes in the creed of commitment to excellence for our corporate clients and their relocating employees.

CORT's Destination Services will help relocating employees and their families become acclimated quickly to their new home environment. Our goal is to handle the details of the relocation, allowing the employee and their family to focus on their new life. Each service offering is tailored to meet the special needs of the employee and their family.

CORT is a Berkshire Hathaway Company that has been in business since 1971. We are one of the country's leading service providers to businesses and individuals in transition. CORT is the world's leading provider of furniture rental, tradeshow and event furnishings, and relocation and transition services. We have locations throughout the U.S. and in the UK. As an organization, CORT's greatest assets are the more than 2,000 employees working nationwide.

Today, CORT has more than 100 showrooms, clearance centers and distribution facilities across the United States, operations in the United Kingdom and a Global Network of partners servicing more than 70 countries around the world.

CORT is the nation's leading provider of transition services, helping millions of individuals and more than 80 percent of Fortune 500 companies with their event and relocation needs making a house a home, an office a great place to work and an event a memorable celebration.

We are looking for someone with an infectious passion for nurturing customer relationships to join our world-class marketing organization. This person will be part of a team that is responsible for connecting to the hearts and minds of both potential and existing customers, creating 1:1 customer journeys and inspire engagement at every turn.

This person will have a background in the latest email and CRM marketing technologies and practices. This Marketing Manager will be a subject matter expert supporting brand and cross-functional teams on the delivery of CRM marketing programs. He/She will own the execution of CRM marketing strategies for CORT including campaign governance, enhancements, and will be delivering best practices to the organization. This individual will have responsibilities that span multiple Business Groups and Customer Segments within the CORT organization, and will work closely with the Online Business Development (OBD) team, Marketing team, Sales teams, key stakeholders, IT and external agencies to roll out best-in-class experiences and journeys for our current customers and potential customers.

The successful candidate should have a strong combination of marketing creative capabilities, analytical prowess, technical aptitude and business judgement. He/she is focused on results, is a self-starter and has a demonstrated success in using analytics to drive a better understanding of our business and customers, and ultimately to enable significant growth.

Job Requirements

• Lead the execution of CRM marketing initiatives to optimize customer loyalty, acquisition, retention, personalization, and promotional strategies
• Manage the day to day project management with our marketing cloud CRM agency
• Develop, manage and report on our external and internal marketing surveys
• Manage the day to day relationship with our survey software partner Clicktools
• Develop reporting and insights based on a clear understanding of business objectives to inform marketing initiatives
• Monitor legal issues surrounding customer data and privacy
• Develop CRM best practices for CORT, our different business groups and cross functional teams to ensure success
• Design email testing structure to ensure ability to read and properly measure a/b tests
• Maintain counts of key audience segments and monitor trends in the health of the lists, identify opportunities, and potential data quality issues
• Work with marketing and sales teams to manage email deployment routes & scheduling
• Ongoing analysis of customer and potential customer behavior, including email performance to provide recommendations for testing & optimization
• Drive execution of strategy across email, including promotional, automated, and segmented/customized campaigns using Salesforce Marketing Cloud platform and automation tools such as Journey Builder
• Manage key data fields and integration between our CRM and marketing automation systems and develop dashboards with key performance indicators to monitor how email and other marketing efforts are performing against goals
• Define best practices and set measurable objectives

• A Bachelor's degree with a focus on marketing, marketing analytics required.
• 3-5 years of experience in CRM (Salesforce preferred), direct marketing campaign development and execution and analytics required. Experience in loyalty program management is a plus
• Experience with various email marketing platforms, including Exact Target, now called Salesforce Marketing Cloud 2.0, and triggered email programs such as Journey Builder, Pardot, etc. is a must
• Experience developing integrated marketing strategies and integration of CRM with broader traditional and digital marketing efforts
• Technical acumen with an ability to understand IT solutions and potential tradeoffs – able to communicate technology concepts to business users
• Strong data manipulation skills and ability to draw actionable insights for developing compelling and innovative customer programs is required
• Demonstrated ability to think strategically and understand relational data
• Strong ability to prioritize and manage multiple projects/processes at one time
• Ability to manage multiple stakeholders from cross functional teams
• Very analytical with strong grasp of database management, query development, and reporting
• Very strong at optimizing existing campaigns and brainstorming out-of-the-box ideas for driving increased performance
• Highly organized and detail oriented
• Strong verbal and written communication skills
• Proficient in Microsoft Excel, Power Point, Word and Outlook

PI94602143

Apply Online: http://www.Click2Apply.net/t9bk9fhkfv