Stability meets Agility.  CDK is one of the largest technology providers to the automotive industry, with more than 26,000 dealer sites in over 100 countries and nearly 9,000 employees worldwide. From data scientists to sales and operations experts, we’re hiring to support your growth and ours.

GreenLight Your Career.

CDK is seeking an SEO SPECIALIST.

The SEO SPECIALIST develops and implements effective search engine optimization strategies to drive consumers to the websites of assigned CDK clients, with the goal of generating increased targeted web traffic and increased lead generation for our clients. You will utilize knowledge of natural search engine listings and employs the following SEO techniques:

• Broad keyword analysis and the selection of brand and longtail keyword combinations
• Reviews key metrics across the full website to access the effectiveness of SEO strategy
• Competitive site analysis to increase the effectiveness of on-page optimization
• Optimization of on page information including page content, meta tags, h tags, alt tags
• Internal linking strategies to disperse value throughout the whole site
• Submission of sites to Google and Bing Webmaster Tools
• May engage in inbound and outbound link placement
• May verify and optimize business and local listings for top search engines (e.g., Google, Bing, Yahoo!)

ESSENTIAL FUNCTIONS:

• Develop, document, and update SEO strategy
• Monitor and analyze SEO tactics and strategies, and make ongoing changes to improve performance metrics
• Research and monitor industry news, trends and local market opportunities
• Participate in process improvement activities and initiatives
• May analyze and assess SEO tactics across a large number of websites that were optimized by another SEO Specialist to determine accuracy, professionalism, and effectiveness and provide appropriate feedback as needed

REQUIREMENTS:

• Associates or Bachelor’s Degree preferred
• 2+ years of experience in search engine optimization, working with top search engines (e.g. Google, Bing and Yahoo!) is required
• 2+ years of experience in customer facing role required
• Experience with basic HTML coding is required

CDK Global is an Equal Opportunity Employer; Minorities/Women/Veterans/Disabled. We believe that diversity in all aspects of business leads to strength.

We offer a competitive benefits package effective on first day of hire:

• A variety of Medical, Dental, Vision & Prescription options

• Long/Short Term Disability

• Flexible Spending & Health Saving Account options

• Life Insurance

• 401(k) with a company match

• Tuition reimbursement

• Paid vacation, sick time, holidays, and floating holidays

• Wellness programs

• And much more……