Market Growth Specialist
- Full-time
- Department: Consumer Group
Company Description
At Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.
Backed by funds managed by Apollo Global Management, our vision is to accelerate the upgrade of copper to fiber optic technologies, bringing faster and more reliable internet service to many rural markets traditionally underserved by broadband providers, while delivering best-in-class customer experience.
Be a part of the team that will make this vision a reality….designing and building a world class fiber network and creating a customer experience second to none.
Job Description
We are seeking a dynamic and results-driven sales executive to lead efforts in acquiring new contracts and driving penetration within Multi-Dwelling Units (MDUs) and Single-Family Home (SFH) communities. The ideal candidate will be responsible for building relationships with property managers, developers, and homeowners’ associations (HOAs) to secure agreements, while simultaneously working to increase product and service adoption within contracted properties and communities.
The Market Growth Specialist will educate developers about Brightspeed products and services and negotiate an agreement for Brightspeed to bring fiber services to new or existing properties. This person must have strong business development, conflict, and funnel management skills. This role will also develop and maintain a relationship with the property to gain access to the residential customer base. This position is responsible for successfully managing terms and conditions of Brightspeed marketing agreements as well as achieving sales goals within the property by creating marketing strategies to gain customers.
The Market Growth Specialist needs to be an aggressive hunter, the main goal of this position is to win new business both at a property level (B2B) and the customer level (B2C). This is a mobile position that requires proven flexibility to drive results and grow market share in changing areas of concentration to acquire and penetrate contracts in assigned community clusters. The role requires interpersonal, written, and verbal communications skills and the ability to assess property performance. The successful candidate will achieve desired sales and penetration goals using virtual and cross-functional support from internal and external resources.
New Contract Acquisition: Identify and pursue new opportunities for securing contracts with MDU properties, residential communities, and SFH developments.
- Develop and maintain strong relationships with property managers, real estate developers, HOAs, and community boards.
- Negotiate agreements for exclusive or preferred service provision in targeted communities.
Account Management: Manage and grow relationships within already contracted MDUs and SFH communities.
- Ensure a deep understanding of each community’s unique needs and preferences to tailor marketing strategies accordingly.
- Maximize sales penetration by driving adoption of services within contracted properties.
Sales Strategy: Create and implement sales plans to meet or exceed monthly and quarterly sales quotas.
- Conduct market research to identify growth opportunities and competitive threats.
- Collaborate with marketing, product, and technical teams to develop strategies that improve market penetration and customer satisfaction.
In-Field Sales: Conduct regular field visits to potential and existing MDU and SFH communities.
- Organize and participate in community events, presentations, and sales pitches tailored to the specific needs of the prospective customers.
Customer Onboarding & Support: Work closely with customer service teams to ensure seamless onboarding and satisfaction post-sale.
- Serve as the primary point of contact for any issues or inquiries from community managers or residents during and after service implementation.
Sales Reporting & CRM Management: Track and report all sales activities, contacts, and progress using a CRM system.
Collaboration: Work cross-functionally with internal teams (marketing, operations, finance, technical teams) to align sales initiatives with broader company goals and customer needs.
Qualifications
WHAT IT TAKES TO CATCH OUR EYE:
- Bachelor’s degree in business, marketing, or a related field (preferred but not required).
- 3-5 years of experience in sales, preferably in the telecommunications, real estate, or utilities sector.
- Proven record of acquiring new business and driving sales growth.
- Experience working with property managers, HOAs, or developers in MDU and/or SFH communities is a plus.
- Strong negotiation and contract management skills.
- Excellent communication and interpersonal skills, with the ability to build rapport and influence decision-makers.
- Ability to work independently and manage multiple accounts and tasks simultaneously.
- Proficiency in CRM software and sales tracking tools.
- Flexibility to travel within the assigned territory and regularly attend in-person meetings with clients and prospects.
A plus if you have:
- Knowledge of cable, TV, Internet, and/or Voice products and services
- Residential Property management or real estate development
Physical Demands:
- To be successful, this job requires travel with extensive windshield time to accomplish needed territorial coverage.
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Additional Information
WHY JOIN US?
We aspire to contemporary ways of working.
Recognized as a Top Workplace by the Charlotte Observer, Brightspeed HQ is located on the 7th floor of the new Vantage South End - East Tower in Charlotte, NC. We prioritize hiring talent in the Charlotte area, whenever possible, to make it a truly vibrant destination for our hybrid workforce. At Brightspeed, we have roles that are designated as remote, hybrid, office or field-based, depending on the position, business needs and individual circumstances. We also invest in technology that enables our entire team to stay connected. Why? Because Brightspeed recognizes the value of finding the best talent for the job, wherever they may be.
We offer competitive compensation and comprehensive benefits.
Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical, emotional and financial health. Brightspeed offers a comprehensive benefit program, including competitive medical, dental, vision, and life insurance; an employee assistance program; a 401K plan with company match and a host of voluntary benefits.
Diversity, equity and inclusion are at the center of our grounding belief in Being Real.
When we bring our authentic selves to work, everyone is better as a result. A diverse team helps us be fierce advocates for more accessible, inclusive and high-quality internet, because we believe doing so promotes equity in the communities we serve.
Brightspeed is an Equal Opportunity Employer/Veterans/Disabled
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