Marketing Data Analyst – Mexico

  • Full-time
  • Legal Entity: Robert Bosch, S. de R.L. de C.V.

Company Description

At Bosch Mobility Aftermarket, we believe in creating a work culture that embodies our core values of grow, enjoy, and inspire. Our Mobility Aftermarket division provides diagnostic and repair shop equipment, spare parts, and repair solutions for passenger cars and commercial vehicles worldwide. Our Mobility Service Solutions operations supply testing and repair-shop technology, diagnostic software, service training, and information services.

As a member of our team, you will have the opportunity to grow your skills and knowledge while working with cutting-edge technology. We want you to enjoy what you do and feel inspired to contribute your best to our customers and to the growth of our business. We believe that by cultivating a work environment that encourages personal and professional growth, enjoyment, and inspiration, we can achieve great things together.

Join us at Bosch Mobility Aftermarket and help us shape the future of mobility!

Job Description

Our team is responsible for producing Bosch Mobility Aftermarket product catalogs for the North American market.

As a Marketing Data Analyst, you will support catalog production activities with a primary focus on Mexico. You will collaborate with marketing, go‑to‑market, and data management teams to help ensure accurate, high‑quality product application data.

Key Responsibilities

• Support the Bosch Mobility Aftermarket North America catalog production process, with emphasis on Mexico-specific data and requirements.
• Coordinate with go‑to‑market and business unit teams to understand catalog needs, customer expectations, and delivery timelines.
• Work closely with marketing and data management teams to verify the accuracy and quality of catalog content.

Catalog Process & Data Responsibilities
• Assist in maintaining the Bosch efficient catalog exchange platform, ensuring timely delivery of catalog updates to customers.
• Participate in catalog production process training sessions and help ensure adherence to established standards.
• Collaborate with the North America catalog team in Belgrade, Serbia, by providing data inputs, reviewing tasks, and supporting workflow prioritization as needed.
• Research and validate vehicle features and attributes for Mexico, and when required, for the U.S. and Canada.
• Collect, validate, and maintain Bosch aftermarket product application data using internal and external data sources.

Intermediate knowledge is required of the following:

  • Bosch vehicle original equipment data research
  • Bosch automotive aftermarket catalog production
  • Bosch FAS system (Bosch SAP global vehicle data storage system)
  • Bosch WAVE (Bosch Worldwide, Application, Vehicles, and Equipment system)
  • Bosch global and local ERP systems
  • Bosch business warehouse system
  • Microsoft Access
  • KNIME

Qualifications

 

•Bachelors in Automotive Technology, Engineering, or Business degree

•3-5+ years of experience in Automotive Industry, preferably automotive aftermarket

•Self-learner, ability to work independently with minimal supervision

•Expert analytical skills

•Expert in MS Excel, MS Access, KNIME

Additional Information

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