Marketing Coordinator

  • Full-time
  • Shift: 1st Shift
  • Job Posting Date: 21-Sep-2022
  • Department: Marketing

Company Description

For over 100 years, BlueScope continues to build on our reputation of quality brands and products, leading technology and a customer-first spirit. Through our global brands, we are one of the largest manufacturers of building solutions in the world. Our diverse, bright and inspired workforce is committed to bettering the communities we serve through breakthrough thinking and innovations. Your goals, ideas and perspective can help shape our future – we look forward to hearing them!   

Job Description

The Marketing department identifies strategies for success in the marketing and selling of building systems and related products. This includes an awareness of the overall market for buildings, competing substitute solutions and direct competitors, as well as implementation of marketing programs to access opportunities and increase the success of company brands in the marketplace.  

The Marketing Coordinator works across multiple brands including BlueScope Construction, BlueScope Properties Group, and the corporate brand. The Coordinator supports the development of customer communication materials including websites, sales literature, project photography, social media, and other marketing communications strategies to help support brand awareness and sales growth. 

Primary duties and responsibilities include:

  • Develop and execute content for all marketing platforms to deliver against brand marketing strategies, while also ensuring brand guidelines are upheld. 
  • Develop sales collateral, branded materials, and promotional items, including brochures, presentations, blog posts, social media posts, emails, and more. 
  • Support digital asset management, including identifying, sourcing, tagging, and optimizing assets. 
  • Partner and collaborate with cross-functional teams and subject matter experts to deliver best-in-class marketing for our brands. 
  • Analyze and share campaign performance for marketing leadership and key brand stakeholders 
  • Assist with event and tradeshow support.   
  • Support Marketing Manager and marketing leadership with ad hoc projects and those related to brand communications 
  • Work with outside vendors to support content development, SEO, and marketing campaigns as needed. 

Qualifications

Minimum

  • College degree in Marketing, Communications, Advertising, or a related field or 4 additional years of relevant experience in lieu of degree 
  • 5 years of experience in a marketing role 
  • Working knowledge of WordPress, social media, and email marketing 
  • Project management experience 

Preferred

  • Account management experience 
  • Demonstrated experience with digital and web-based advertising 
  • Experience with all forms of “paid advertising” (print and digital ads, social) 

Necessary skills:

  • A self-starter that can multi-task and enjoys managing projects on schedule for effective outcomes 
  • Strong communication and writing skills 
  • Strong attention to detail 
  • Intermediate level usage of Microsoft Office programs 
  • Familiarity with or ability to learn Salesforce CRM 
  • Ability to adapt and learn new digital tools and apps 
  • Minimal travel required 

Additional Information

The preceding job responsibilities and tasks were designed to indicate the general nature and level of work performed by associates in this job.  It is not designed to contain or be interpreted as a comprehensive inventory of all job duties and responsibilities required of associates assigned to this job.  Associates may be required to perform other duties as assigned.  Additional job competencies, individual goals, and performance measurements are set at the department level.

The benefits are just as rewarding as the work at BlueScope.  To support our goal, we offer a total compensation plan and an outstanding benefits package that includes health insurance, life insurance, short and long-term disability, paid time off, and retirement. 

EEO Employer/M/F/Disabled/Protected Veteran

BlueScope is an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status, as a protected veteran, among other things, or status as a qualified individual with disability. 

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