Video Channel Manager Russia

  • Moscow, Russia
  • Full-time

Company Description

Founded in 2005, believe is the worldwide leader in digital audio and video distribution for independent artists and labels. It is by combining technological and artistic skills in the service of digital distribution that the Group has based its expertise and has quickly positioned itself as a new player in the music industry landscape.

With more than 1,500 employees in 50 countries, the group distributes more than a third of the world's digital music in volume and has achieved an average annual growth of 30% over the last ten years.

Believe's mission can be summed up as: "Best serve and develop all artists and labels with care, transparency, fairness, expertise and innovation, in all local markets around the world".

As a Video Channel Manager, you will be responsible for a portfolio of artists and labels regarding all video distribution aspects. Thanks to a perfect understanding of Believe products and client’s needs, as in-depth thinking of the music market, you will be able to audit, understand and advise our clients on their strategy for developing and monetizing their audiences in various digital services. You will accompany them in the use of the tools created by Believe and in the elaboration of their strategy.  

Job Description


1/ Account Management of Video Channels (YouTube, VK, Yandex, TikTok): 

  • Clients daily support & meetings 

  • Elaboration of Business Reviews and Analysis  

  •  Support Sales team in potential acquisition targets

2/ Audience Development: 

  • Strong focus on YouTube Channel Assessment across all video platforms

  • Audience audit across DSPs & Social Media in order to develop the best content strategy 

  • Implementation of video and audience development strategies across video platforms 

  • Study platform’s features and best practices in order to implement in clients' content 

  • Work together with Marketing and Label Manager teams  

3/ Internal Processes:  

  • Work closely with Video Rights and Distribution teams 

  • Ensure the content is being correctly monetized and irregularities free  

  • Follow established OKRS and work together with Global Head of Video 

  • Present features, case studies and creative best practices to internal team 


  • Bachelor's degree or equivalent practical experience (Business, Digital Marketing, Communication or any other related) 

  • Excellent written and oral communication in English and Russian

  • Data-driven mindset and strong analytical skills 

  • YouTube CMS & Social Media experience 

  • Previous experience in DSPs is a bonus  

  • Structured, priority-driven and with the ability to multi-task and juggle various projects at the same time 

  • Passionate about music, social media and digital marketing 

  • Excellent interpersonal, communication and presentation skills 

  • Knowledge of Russian music market 

Additional Information

Job will involve teleworking (work from home) and bi-weekly office meetings

Position based in Moscow only 

Russian native speakers only 

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