PH - ASD - DIGITAL MARKETING (INTERNAL CONSULTANT)

  • Quezon City / BCG / Ortigas / Makati, Manila, Philippines
  • Contract
  • Believe departments: Artist Services and Development

Company Description

Founded in 2005, Believe is the worldwide leader in digital audio and video distribution for independent artists and labels. It is by combining technological and artistic skills in the service of digital distribution that the Group has based its expertise and has quickly positioned itself as a new player in the music industry landscape.

With more than 1,200 employees in 45 countries, the group distributes more than a third of the world's digital music in volume and has achieved an average annual growth of 30% over the last ten years.

Believe's mission can be summed up as: "Best serve and develop all artists with care, transparency, fairness, expertise and innovation, in all local markets around the world".

Want to collaborate in a dynamic, entrepreneurial company that puts people at the center of its strategy? believe is for you!

Job Description

Following the acceleration of our activities in Artist Services division, we are looking to grow our team with a Digital Marketing Manager - Internal Consultant.

Responsibilities:

You will be key to the artists online and audience development in the Philippines. You will:

  1. Create & Execute Creative & Effective Campaigns across content (incl AR, VR, video and pop culture), social & digital media channels, CRM, media buy
  2. Build strong Case Studies (plus points if your work has been recognized at creative digital or advertising awards)
  3. Have strong experience, insights and great results with an "Always On" strategy
  4. Be very effective at audience development and Engagement (Socials, CRM)
  5. Be able to plan, monitor and optimize within budget, across a range of small to large campaigns
  6. Be analytical, data driven, and delivers insightful reports with clear action points

You will be a valuable resource to Artist Services Lead and Project Managers to research artists’ target audience and position in market through thorough analysis of all data available. With this data, you will elaborate the artists’ development strategy on digital media platforms, defining the content to be produced, platforms to utilize, optimal schedule and budget, and coordinate the execution of which. 

You will leverage the artists’ channels to grow audience, and increase engagement by implementing both organic activations and paid media campaigns, through relevant online and social media platforms, including YouTube, Instagram, TikTok, influencers etc. You will manage and monitor digital marketing budgets, set and maintain KPIs, while delivering weekly reports on digital marketing performance for the artists, external stakeholders and relevant cross functions teams. 

Qualifications

  • As an internal consultant you have consulting skills and you are client service-focused
  • Strong knowledge of social media and online promotion strategies
  • Ability to build creative and innovative artist development campaigns 
  • Data driven & results oriented : ability to analyze and use data to optimize development  
  • Structured, organized, ability to follow process and monitor budgets. 
  • Knowledgeable about market trends, music industry developments and digital innovations 
  • Extensive knowledge of (genre) market
  • Excellent written and verbal communication skills 
  • Highly motivated and organised with excellent time management skills 
  • A team player with creative ideas and a positive attitude 
  • Passion for music  
Matrix Reporting
- Business reporting to Local Head of Artist Services (Philippines)
- Functional reporting to Regional Head of Digital Marketing

Additional Information

Believe is committed to ensuring equal opportunities in employment, regardless of origin, sex, morals, sexual orientation, gender, age, family status pregnancy, political opinions, trade union activities, religious beliefs, physical appearance, family name, place of residence, state of health, or disability.