Chief Marketing Officer

  • Full-time

Company Description

Be Mobile is a challenger bank for emerging markets, and the fastest growing payment network in Africa, offering banking for everyone, including those who are often overlooked by traditional banks: low-income and the rural poor populations.

Be Mobile offers a full range of financial services, including day-to-day transactions, wire transfers and remittances. Be Mobile's solutions are easier, faster and more affordable than those offered by traditional banks, moneylenders, and money transfer operators. 

Be Mobile's mission is to lift 100 million people out of poverty through financial inclusion. 

Job Description

Be Mobile is looking for a Chief Marketing Officer to build all marketing activities for Africa’s fastest growing payment solution. Chief Marketing Officer will work directly with the executive team to build and manage the marketing playbook, making decisions, setting goals, reporting on activities and course-correctly as required to achieved outcomes. Nimble, creative, networked, driven, communicative and genuine are just a few key terms that should embody this role.

To be successful you will need to have a track record of successfully managing growth within a tech startup, preferably with experience in Fintech as well. If you’re ready to roll up your sleeves and build upon Be Mobile’s success to create a new global Fintech leader, read on.

Qualifications

Chief Marketing Officer Responsibilities:

·       Develop the marketing playbook with a focus on expansion into new markets – no holding back, it’s time to grow.

·       Make lucrative, strategic decisions that lead to measurable growth in Be Mobile’s reach, customer base on other KPIs.

·       Build the marketing team with top talent to tackle different channels and verticals

·       Create high-impact presentations and proposals for key stakeholders internally (management team, investors, etc.) and externally (partners, users, clients, etc.). 

Requirements:

·       A bachelor’s degree in marketing or communication is required.

·       A post-graduate qualification in marketing, or unique startup growth experience is required.

·       Several years’ related job experience may be strongly preferred, with experience in Fintech a big plus. 

·       Be a critical thinker with strong problem-solving skills.

·       Exceptional project management and communications skills are required.

·       Have proven experience of managing B2B and B2C campaigns across various channels, in various regions and industries. 

Additional Information

Please note: There will be a rigorous interview process as this is a key role within the organization. To apply to include any documentation (cover letter, past work, achievements, etc.) that may help you stand out.

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