ABOUT AVERY DENNISON CORPORATION

Avery Dennison (NYSE: AVY) is a global materials science and manufacturing company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical and retail applications; tags, labels and embellishments for apparel; and radio frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs more than 36,000 employees in more than 50 countries. Reported sales in 2021 were $8.4 billion. Learn more at www.averydennison.com.

ABOUT THE ROLE:

The Market Development Manager, Digital Solutions will be responsible for driving top line growth and new digital ID opportunities utilizing Avery Dennison’s Connected Product Cloud, a platform that can create, manage, and assign unique digital IDs for everyday items. You will work closely with the global Product Development, Engineering and business teams to identify and evaluate opportunities that convert into new or incremental sales.

YOUR RESPONSIBILITIES WILL INCLUDE:

• Lead, enable and own responsibility for execution and sales results for Avery Dennison Digital Solutions.
• Identify and develop long-term strategic business opportunities in digital solutions space leading to successful commercialization, while also leveraging Avery Dennison’s intelligent label product portfolio and wide range of digital ecosystem partners.
• Develop and maintain working relationships with line-of-business partners at the customers’ organization. 
• Act as a business innovation lead for customers’ and prospects’ strategic digital identity initiatives such as supply chain transparency and digital consumer engagement, across verticals
• Develop trusting, lucrative business relationships with key decision makers at the customer’s organizations as a proponent of using digital identity for supply chain transformation.
• Work with prospective customers to identify unmet needs, and present compelling solutions. 
• Communicate and link key value propositions and differentiators to customers with Avery Dennison Digital solutions set.
• Initiate, determine, and present ROI business case analysis. 
• Craft customized go-to-market strategies for the assigned market and individual customers. 
• Stay abreast of industry trends by attending trade shows, events and staying on top of market insights as well as global branding trends. 
• Build a positive relationship with key influencers and foster healthy ecosystem partner communities.
• Collaborate with other Avery Dennison business units and external partners to identify and evaluate opportunities that convert into “land and expand” outcomes.
• Drive customer meetings, including the creation of presentation materials, setting up and driving software demos
• Support the creation of Sales training content and tutorials for the internal and external partners
• Identify, assess, develop and manage new programs and new business opportunities leading to successful commercialization efforts.
• Surface new ideas, product applications and solutions to development teams
• Collect and prioritize product and technical feedback with product and engineering teams
• Explore technologies that could complement our offerings as part of a thought-leadership effort
• Develop long-term business opportunities.
• Chair and drive Cross functional BU virtual team to drive entrepreneurial speed and flexibility with global consistency on the following functions for new digital solutions:
  • Pipeline development and management
  • Creation and presentation of specific solution proposals
  • Solution understanding and education
  • Voice of the customer feedback to innovation
  • New use case creation and vetting
  • Enable accurate and speedy development and deployment
  • Define long term roadmap to win - G2M, portfolio, cross BU integration/collaboration,

Avery Dennison has a long history of being a market leader.  Your history is important to us. It should include the following: 

• Bachelor's degree with a major in Marketing, Business, or a related field preferred.
• At least 10-12 years of experience across the Asia Pacific region in business development or sales with strong experience and knowledge of digital, enterprise SaaS market, and/or software selling desired
• Past experience of dealing with decision makers relevant for digital/ software solutions and existing customer relationships in different industries
• Deep knowledge of the food, pharmaceutical medical, and/or retail apparel markets preferred
• Ability to understand customer objectives and translate complexity into solution requirements. Pre-sales or solution consulting experience will be desirable.
• Strong entrepreneurial capability to lead and thrive in a cross functional organization
• Ability to develop go-to-market and pricing strategy, as well as execute activities and develop customer proposals.
• Strong influencing skills and storytelling skills and ability to champion projects both cross functionally and vertically within the organization.
• Have strong capability to perform ROI analysis.
• Demonstrable ability to work both independently and as part of a team.
• Detail oriented, project management and communication skills a must.

• Ability to travel frequently with also the ability to lead impactful virtual selling and marketing events.

AVERY DENNISON IS AN EQUAL EMPLOYMENT OPPORTUNITY PROVIDER