Business Development Manager

  • Chengdu, Sichuan, China
  • Full-time

Company Description

Avery Dennison Corporation (NYSE: AVY) is a global materials science and manufacturing company specializing in the design and manufacture of a wide variety of labeling and functional materials. The company’s products, which are used in nearly every major industry, include pressure-sensitive materials for labels and graphic applications; tapes and other bonding solutions for industrial, medical and retail applications; tags, labels and embellishments for apparel; and radio-frequency identification (RFID) solutions serving retail apparel and other markets. Headquartered in Glendale, California, the company employs approximately 30,000 employees in more than 50 countries. Reported sales in 2018 were $7.2 billion. Learn more at

Avery Dennison is an equal employment opportunity provider.

Job Description


As the SouthWest Regional Business Development role, you will drive regional brand owners (EU: End Users) development pipeline and streamline the value chain to realize the sales in the designated territory by influencing EU decision process (including but not limited to : acting as PSL material selection consultant, solving dispensing or PSL application problem, providing value added service based on the understanding of EU’s business priority and strategy). We also expect you would be hands on technical support in the area.

In addition to above, you will provide regional business strategy based on research studies and mobilize the sales in the territory to work together to realize these business opportunities.  Understanding and scoping the value chain, new growth segments and new innovations needed in the area will be critical for the role to be successful.


  • Work with the design team, package team etc. of brand owners ( End Users) in the designated area to successfully spec-in or influence brand owners to qualify Avery Dennison’s material onto their end product drawing.

  • Partner with the sales team and converters to realize the business as well as  streamline continuous supply of material to EUs projects.

  • Timely resolution of customer and EU complaints and not resolved by sales or quality consult team. Assess customer needs in order to recommend appropriate products/services. Investigate new applications or improvements to products with customers.

  • Create and update territory application strategy and product offering by working with Product Manager and coordinate and drive execution in the territory.

  • Increase territory’s Avery Dennison influence by ecosystem partnership and advocate sustainability and innovation of Avery Dennison.



  • Bachelor’s degree required. 

  • Basic English reading capability for internal documents or systems.

  • Direct brand owner management (Sales or customer facing related) experience in designated areas or related industry.

  • Proven track record in building and maintaining customer relationships. Strong customer focus and orientation

  • 5+ years related technical experience. Excellent product-solving, analytical skills



  • Interpersonal skills ( especially to build relationships from cold call)

  • Drive Action and Execution

  • Focus on Customers/Market

  • Collaborate Across Boundaries

  • Learning Agility


Additional Information

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or other protected status. EEOE/M/F/Vet/Disabled. All your information will be kept confidential according to EEO guidelines.

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