Marketing Support Specialist
- Full-time
Company Description
Founded in 2018 in Bangalore, the center of India's high-tech industry area, Attain has grown to serve a global client base of startups, early stage companies, and SMEs.
Attain is US based software company TANGO's India partner. TANGO's software solution helps customers find, build and manage retail and office locations in a single suite/ software platform. Attain supports Tango with services in the areas of development, implementation, QA, and client support.
Job Description
The Marketing Support Specialist will play a critical role in assisting the marketing team by managing CRM platforms, supporting content creation, and analyzing campaign performance. This role requires proficiency in HubSpot and a strong understanding of digital marketing practices.
Key Responsibilities:
- CRM Management:
- Maintain and update the HubSpot CRM, ensuring data accuracy and integrity.
- Segment and manage contact lists for targeted marketing campaigns.
- Campaign Support:
- Assist in planning, executing, and tracking marketing campaigns across digital channels.
- Coordinate email marketing campaigns, ensuring timely delivery and accurate tracking.
- Content Coordination:
- Support content creation for social media, blogs, newsletters, and promotional materials.
- Collaborate with the content team to schedule and publish content on various platforms.
- Market Research:
- Conduct market research to identify trends, competitor activities, and potential opportunities.
- Prepare research reports and present findings to the marketing team.
- Analytics and Reporting:
- Generate reports on marketing campaign performance using HubSpot and other analytics tools.
- Analyze data to provide actionable insights and recommendations for improvement.
- General Support:
- Assist with event coordination and other marketing initiatives as needed.
- Maintain and update marketing documentation and workflows.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 2+ years of experience in a marketing support role.
- Proficiency in HubSpot CRM and marketing automation tools.
- Strong understanding of digital marketing channels (SEO, email marketing, social media).
- Excellent written and verbal communication skills.
- Strong analytical skills with the ability to interpret data and create reports.
- Ability to work independently and manage multiple tasks simultaneously.
Additional Information
- Need for immediate joining.
- Work from home.