Marketing Specialist

  • Full-time

Company Description

About Us

At Signal Tru Brand, we believe in shaping brands that stand out with clarity, creativity, and long-term impact. We are more than a branding and marketing firm—we are strategic partners committed to helping businesses elevate their market presence, maximize growth potential, and connect with their audiences in meaningful ways. With a focus on innovation and strategy, we deliver tailored solutions that drive measurable success.

Job Description

Job Description

We are seeking a Marketing Specialist to join our team in Charlotte, NC. The ideal candidate will be responsible for planning, executing, and optimizing marketing strategies to promote our brand and clients effectively. You will collaborate with cross-functional teams to deliver impactful campaigns and ensure consistent brand messaging across all platforms.

Responsibilities

  • Develop and implement marketing strategies to increase brand awareness and market share.

  • Manage and execute digital and traditional marketing campaigns.

  • Conduct market research and analyze consumer trends to guide decision-making.

  • Coordinate with the design and content teams to produce high-quality promotional materials.

  • Monitor and report on campaign performance, identifying opportunities for improvement.

  • Support the sales team with marketing collateral and lead-generation activities.

  • Stay updated on industry best practices and emerging marketing trends.

Qualifications

Qualifications

  • Bachelor’s degree in Marketing, Communications, Business, or related field.

  • 2–4 years of experience in marketing, branding, or communications.

  • Strong understanding of digital marketing tools and analytics.

  • Excellent written and verbal communication skills.

  • Ability to manage multiple projects and meet deadlines.

  • Detail-oriented with strong organizational skills.

  • Proficiency in Microsoft Office Suite and familiarity with CRM or marketing software is a plus.

Additional Information

Benefits

  • Competitive salary ($68,000 – $72,000 per year).

  • Opportunities for professional growth and career advancement.

  • Comprehensive health, dental, and vision insurance.

  • Paid time off and holidays.

  • Supportive and collaborative work environment.

  • Ongoing training and skill development programs.