Marketing & Communications Manager

  • Full-time

Company Description

Alpha Mead Group is a Total Real Estate Solutions Company established to provide robust business support services to local and international Real Estate investors or owners with interests in Facilities Management, Real Estate Development and Advisory, Security Systems and Technologies, Training, Healthcare Management and Real Estate Financing Services.

Job Description

The Marketing and Communications Manager is responsible for developing, implementing, monitoring, and reporting on planned strategic marketing and communication activities. He/She will create and execute the various marketing content in line with our brand expression, and the marketing and communications needs of the organization.

Core Responsibilities

  • Develop and promote branding initiatives consistent with corporate business goals and objectives.
  • Developing and executing a results-driven, multi-platform communications strategy and plan in line with corporate and brand direction 
  • Collaborate with all departments to identify internal and external customer needs.
  • Implementing online marketing activities including Social Media, SEO/SEM, demand generation, leads generation, etc.
  • Tracking effectiveness of various campaigns and course correcting as required
  • Communicate and negotiate with promotional partners as needed for joint marketing activities.
  • Creating content for print brochure, flyers, proposal, etc and electronic channels such as, website, blogs, newsletter, and social media platforms.
  • Driving lead generation processes by manning the gateways, collecting and arranging the leads in such ways that they make sales easy.
  • Producing content and managing the various digital footprints of the company newsletter in a timely manner and with the widest reach.
  • Managing both Social Media channels with the aim to increase engagement and increase followership.
  • Managing assigned website/intranet and ensuring traffic are generated to the website/intranet.
  • Track ROI for marketing campaigns

Qualifications

  • First degree in marketing, advertising, sales, or business administration, or equivalent.
  •  Minimum of 5 cognate years of experience in marketing or corporate communications, advertising, creative writing, or external relations.
  •  Experienced with demonstrable evidence of planning and rolling out communication campaigns.
  • Experience with communicating using digital platforms
  • Understanding of brand management and brand metrics
  • Ability, with track record of creating content and using digital marketing to drive sales or influence behavior.
  • Understanding of both digital and traditional communications and marketing metrics
  • Copy/content writing/creation ability with sample works
  • Experienced with planning and executing work-plans.
  • Strong writing and analytical skills using diverse tools and computer applications
  • Knowledge of SEO and google analytics. 

Additional Information

  • Excellent communication, interpersonal and presentation skills
  • Proactiveness and willingness to learn
  • Ability to work with minimal supervision,