Product PR Manager
- Full-time
Job Description
Currently we are looking for an experienced senior PR professional who will lead our Product PR communication team to explain Allegro’s customer and merchant-facing innovation to consumers, sellers and develop Allegro product awareness to the general public. This role plays a key part, with commercial and technology leaders in showcasing Poles the benefits of online shopping. Based in Warsaw or Poznan he/she will report into the Communication Director and manage a small team.
Day-to-day responsibilities:
- End-to-end responsibility for consumer and product PR and for the coherence of Allegro’s client and merchant-facing communications
- Working closely with commercial, technology and business development leaders to influence product strategy and agree on decisions related to the product issues and key messaging
- Develop a bespoke, outcome-focused, practical and measurable communication plans
- Develop storytelling ideas and execute national and local media campaigns supporting product launches and commercial activities
- Develop, build and maintain media relations including representing Allegro as a spokesperson
We offer:
- Real impact on building Allegro’s product image and communicate it among the public
- Permanent contract (salary commensurate with experience and knowledge)
- Annual bonus paid according to Allegro policy
- A wide selection of benefits provided in addition to remuneration
- Exceptional learning opportunities and access to a wide selection of training programs and global conferences
- Dynamic working culture and stability of a mature organization
- Modern office and tools
Qualifications:
- Significant (10+ years) and demonstrable experience in leading product communication campaigns for Tech, Retail and/or FMCG companies
- Strategy and creative thinking accompanied by the ability to express a clear point of view on complicated issues
- Ability to prioritize and manage multiple projects and communication challenges at one time and work under tight deadlines with great attention to detail
- Courage/ability to going out of comfort zone
- In-depth knowledge and understanding of media landscape and industry trends accompanied by strong media and industry network
- A self-starter who doesn’t need a great deal of direction to get the job done, able to thrive in a fast-paced and deadline-oriented work environment
- Leadership skills to be a motivating manager
- Good writing skills – ability to create easy-to-read and well-structured PR materials
- English and Polish fluency is a must
- Open personality being able to set up a close relationship with both internal and external stakeholders
Send your CV and join Allegro!