Marketing Operations Expert

  • Full-time

Company Description

Thousands of developers use Aikido to secure their applications. As quickly as we’re growing, we’ve barely scratched the surface of what we can achieve in effectively communicating our value, product, and vision: to take on the crusty cyber industry and bring 'no bullshit' security developers worldwide.

For most, our web presence is the first impression of Aikido. We are almost 100% inbound led — developers find us via marketing efforts, landing on aikido.dev, our blog, our open source repos, sub-sites, documentation and jumping right into our product. 

We need to create a cohesive inbound experience that reflects the practical, all-in-one, and “no BS” nature of Aikido.

We have both high expectations and a demanding, technically-savvy audience of developers. Our content must not only inform and guide but also captivate visually. Most of all, it should meet our users at their point of need and provide them a delightful, helpful, or no-bullshit experience. 

Job Description

We're seeking a sharp marketing operations expert to join us. You'll be a crucial link across Marketing and Sales, delivering insights, automating solutions, and optimizing data ops to drive Aikido's killer performance. You will:

  • Assist in refining sales and marketing processes, providing ad hoc support.
  • Collaborate with Marketing, Product, and Sales to analyze data and provide insights for strategy development.
  • Segment and analyze marketing campaign and CRM data to inform growth and product strategies.
  • Own our CRM data, and keep it accurate and clean by enhancing fields where needed
  • Drive automation and optimize tools (e.g., Apollo, Chargebee, Intercom, june.so) ensuring seamless integration with HubSpot.
  • Provide Sales Ops with actionable insights, custom reports, ad-hoc data requests, and effective CRM management.
  • Evaluate and implement new tools to enhance data capabilities and maintain a competitive edge.

Qualifications

  • 2+ years of experience in marketing operations or related fields within B2B SaaS.
  • Strong understanding of Product-Led Growth (PLG) and B2B SaaS growth metrics, with experience in analyzing product usage and cohort data.
  • Proficient in marketing automation tools (e.g., HubSpot) and CRM systems.
  • Excellent communication skills, able to distill and convey key insights to guide strategy.

 

Additional Information

What you can expect:

  • High-impact position in a fast-growing company

  • Competitive salary package

  • A company that sticks to its values in an open and informal atmosphere (see our culture-page on the website for more details)

  • A diverse and inclusive organization that is proud to be an equal opportunity employer

  • Support and budget for relocation to Ghent

You will be recruited based on competencies. Qualities of people are decisive, regardless of gender, religion, ethnic origin, age, sexual orientation, or disability.

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