B2B Event & Content Marketing Coordinator

  • Full-time

Company Description

What joining Aiden means: 

Would you take pride in helping us grow to run on 100 million computers? What if that software made 100 million people more productive while keeping them safe from ransomware and other cyber threats? 

The IT-Security landscape is broken, and a new paradigm shift is desperately needed. 

Aiden is an innovative approach to endpoint management that leverages core DevOps methodologies and Artificial Intelligence (AI) to reduce manual IT maintenance work, improve security, and resolve issues before they arise. 

Help Us Bridge the Gap Between IT & Cybersecurity. 

Job Description

What you will be doing: 

You will be instrumental in researching, planning, coordinating, executing, and measuring the ROI for both in-person and virtual events, as well as driving our content strategy. The successful candidate will work closely with the Director of Marketing to amplify our brand presence and engage our audiences in the IT Security space. 

Your key responsibilities will include the following: 

  • Research, plan, and execute industry-leading virtual and in-person events, including conferences, webinars, dinners, workshops, and more. 
  • Coordinate with vendors, sponsors, speakers, and internal teams to ensure seamless execution i.e., booth setup, breakdown, speaking engagements, etc. 
  • Monitor event and content budgets, provide regular status updates, evaluate event and content success through data analysis in our HubSpot CRM, and continually strive for improvement. 
  • Own the entire content strategy and collaborate with creatives to produce compelling SEO-optimized blog articles, whitepapers, and eBooks, along with visuals and videos that support marketing efforts. 
  • Assist in developing and implementing marketing campaigns that align with the company's overall marketing objectives. 
  • Conduct research to understand market trends, customer behavior, and competitive landscape, prepare reports by collecting and analyzing data, and provide recommendations to sales and marketing leadership.  
  • Manage the WordPress website to make sure that it is kept up to date with new events and content. 

Qualifications

What we are looking for: 

We seek a marketing enthusiast who is data-driven, loves technology, telling stories, creating compelling content, and coordinating events that generate leads and drive engagement and brand awareness. We are looking for someone creative, detail-oriented, and able to juggle multiple projects simultaneously. We would love to hear from you if you are passionate about marketing and technology and want to join a fast-paced, dynamic team. 

  • Experience with B2B enterprise as a marketing coordinator or similar role (in the IT/cybersecurity industry a plus).
  • Proven experience in event planning, preferably within the IT-Security industry or a technology-focused environment. 
  • Knowledge of digital marketing, content marketing, SEO, and social media marketing. 
  • Strong project management skills with the ability to manage multiple projects simultaneously. 
  • Ability to conduct detailed research and successfully evaluate and interpret patterns and trends. 
  • Excellent written and verbal communication skills, with a talent for crafting compelling content. 
  • Proficiency in using marketing tools and content platforms such as HubSpot Marketing, LinkedIn, Google Analytics, and Canva/Adobe CC. 
  • Creative mindset with an eye for design and a passion for innovative marketing strategies. 
  • Ability to work both on their own and collaboratively within a fast-paced team environment. 
  • Knowledge of IT-Security concepts and industry trends is a plus. 
  • Willingness to travel occasionally for on-site event coordination. 
  • A passion for technology and marketing. It is what we will be doing every day together, and we want you to love your job. 
  • Excellent organizational and time management skills. 
  • Authorization to work in the United States (Required). 

Additional Information

What you will receive: 

Aiden Technologies Inc. strives to ensure pay parity across the organization and discuss compensation transparently. The expected annual base salary range for this United States-based position is $50,000 - $65,000, which does not include any potential commissions or additional benefits. Exact compensation varies based on various factors, including skills and competencies, experience, and geographical location.  

Benefits we offer:  

  • Flexible working hours  
  • Equity in a hyper-growth startup 
  • Healthcare + dental + vision coverage 
  • Regular training to help nurture your talents and grow within the company 
  • Growth opportunities (Aiden is scaling, and we prefer to promote from within) 
  • Work closely with all levels of people in the business in a culture where everyone has an equal voice 

Why you should join our team:  

At Aiden, we value people with high energy who can energize others. Our team members are intelligent and creative experts at their craft and enjoy helping others. We value team players who are more concerned with what’s right rather than who’s right.  

“There is not a day that goes by where I’m not learning something new or working on challenging and creative projects. Seeing my ideas and strategies come to life to help grow the business is the ultimate rush, and I look forward to sharing this with the amazing team I’m putting together.” – Aaron, Director of Marketing 

Our culture is focused on openness, honesty, and transparency, so everyone can freely share ideas, thoughts, and positive criticisms to ensure the team strives for excellence.  

Meet some of the team: https://beforeyouapply.com/group/early-team-at-aiden 

What is next:  

Aiden Technologies, Inc. is an equal opportunity employer. We are excited to work with talented people regardless of race, color, gender, sexual orientation, religion, national origin, physical or mental disability, or age. We celebrate our differences because those differences are what allow us to make an excellent product.  

Should you wish to join our team, click on the button to apply, and our team will review and get back to you with the next steps ASAP!