Admar Supply, part of The DiMarco Group, is the largest independently owned provider of construction equipment and supplies throughout upstate New York, including the Southern Tier, Hudson Valley and Cleveland, OH.  Every day we demonstrate why we are leaders in our field with superior planning, competitive pricing, on-time deliveries, and outstanding customer service. The business was built around a commitment to meeting the many needs of contractors with a full range of equipment provided by top manufacturer brands. 

Reports to: Director of Branch Operations

Essential Functions:

• Conduct on-boarding training of new employees, ensuring continuity across all branches
• Design / implement / train various operational and sales processes as necessary. This includes but is not limited to:
  • Customer service skill development for counter reps / service writers / sales team
  • Best practices for sales interaction / upselling add on sales
  • AS400 procedures
  • Phone skills training
  • Develop course material to support operation and other sales activity
  • Support the ADMAR Experience by partnering with the DBO
• Ensure reps attend required dealership sponsored training events.
• Develop testing procedures to track and grade sales reps knowledge base.
• Train counter reps in spec / technical expertise.
• Conduct anonymous counter sales calls / secret shopper activity - track and grade.
• Evaluate and recommend action items through analyzing survey results.
• Train sales team on warranty sales / upselling and cross selling.
• Build on-line sales training program - ADMAR Academy.
• Train CRM use and ensure compliance.
• Assist in developing enhanced review process for sales and counter rep grading.
• Assist in the development and tracking of market share compliance for dealership lines.
• Oversight of Learning Management System. Tracking course completion, testing and competency.
• Work with Dealership lines for product knowledge training.
• Act as an agent of change to improve overall personnel performance, recommend new ideas, offer insight and opportunities for improvement by analyzing common issues across the branch network.
• Perform other duties as needed.

Required Experience / Education:

• Proven track record of collaborating with senior management in the development and sustainability of a corporate training department.
• Bachelor's degree preferred; minimum of 4 years' corporate training experience in the equipment rental business or equivalent combination of education and experience. Mechanical knowledge desired.
• Relevant experience running a corporate training program and management of a corporate LMS.
• Requires extensive travel throughout the branch network
• Strong public speaking skills
• Ability to communicate roles, responsibilities, and expectations
• Technical sales training for dealership and non-dealership product lines in features and benefit
• Strong computer skills and knowledge of cutting edge training best practices
• High level of customer relations skills
• Strong verbal skills to work with Mechanics and customers
• Valid driver's license

ADMAR was founded by individuals familiar with the frustration of finding reliable, accessible sources for equipment and supplies. We built our business around a commitment to meeting the many needs of contractors with a full range of equipment provided by top manufacturer brands. We believe that with an unmatched combination of competitive pricing and personal service, we will be the supplier of choice for all types of contractors. The Admar Supply Company also offers a competitive benefits package that includes generous medical and dental coverage, life and disability insurance, as well as 401 (k) and numerous other benefits.

Admar Supply is committed to the policy of equal employment opportunity. This policy expressly prohibits discrimination on the basis of sex, race, color, religion, creed, national origin, age, marital status, sexual orientation, disability, genetic predisposition or carrier status, domestic violence victim status, veteran status or status as a member of any other protected group or activity.