DIGITAL MARKETING OFFICER
- Full-time
- Job-Category: Sales & Marketing
- Job Type: Permanent
- Job Schedule: Full-Time
Company Description
"Why work for Accor?
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/
Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"
We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Discover the life that awaits you at Accor, visit https://careers.accor.com/
Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS"
Job Description
Job Title: Digital Marketing Officer
Responsibilities
- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns
- Utilising a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital marketing.
Requirements
- Bachelor’s degree
- Minimum of 3 years’ experience in Digital Marketing
- Experience managing PPC, SEO and Affiliate programmes
- Strong understanding of current online marketing concepts, strategy and best practice.
- Experience in ecommerce, SEO, PPC, Email marketing, and social media.
- Previous experience in a similar digital marketing role.
- Graphic Design Skills: Adobe Creative Suite
- Web Design Skills will an added advantage.
Qualifications
Requirements
- Bachelor’s degree
- Minimum of 3 years’ experience in Digital Marketing
- Experience managing PPC, SEO and Affiliate programmes
- Strong understanding of current online marketing concepts, strategy and best practice.
- Experience in ecommerce, SEO, PPC, Email marketing, and social media.
- Previous experience in a similar digital marketing role.
- Graphic Design Skills: Adobe Creative Suite
- Web Design Skills will an added advantage.
Additional Information
BENEFITS
- Attractive Salary: Our goal is to acknowledge our employees' skills and performance, while at the same time respecting the principles of fairness and non-discrimination.
- To ensure our salaries are competitive, we regularly conduct surveys of local markets and specialized firms. This enables us to provide personalized and motivational support for all our teams to facilitate and encourage their development.
- Regular Support: Meeting in a calm setting, conducting an appraisal, and setting targets is a valuable process, both for managers and employees. Several meetings or discussions are held throughout the year to facilitate dialogue and motivate teams.
- Wellness for all: With operations over 63 countries, we strive to ensure the well-being, health, and safety of all our teams. Accor is extremely attentive to its employees and their loved ones.
Our commitment to Diversity & Inclusion:
We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.