Leading the hospitality revolution, Accor is more than a hotel group. With luxury to economy, homestays to resorts, we are a holistic ecosystem of 40 brands in 110 countries, Talent and Solutions, ready to engage with the future’s endless possibilities. Accor has an offer to bring new life to the way you live, work, play and do business with a personalized guest experience.

Within the Global Corporate Communications Department, the Social Media and Influencer Director contributes to the deployment of the Accor Group's corporate social media & influence strategy.

The Social Media and Influencer Director will be responsible for executing across all social media channels within the Group, organic and paid. Key responsibilities include managing the content calendar, developing strategies for campaigns as well as organic activations, measuring success by regularly analyzing KPI metrics, and building brand affinity.

• Support the department by helping defining the Global SoMe and influence strategy
• Develop the Group's visibility and leadership on social media, in line with the strategic topics defined by the external communication department (Employer Brand, D&I, CSR, Brands, Wellness, Digital, Development etc.)
• Lead the team in the creation and deployment of Corporate Influence campaigns
• Define and deploy with the different internal stakeholders, the Group's approach to Leaders Advocacy
• Contribute to preserve Accor’s reputation on social media
• Animate and guide the Group Social Media community
• Analyze social data, prepare reports and insights, and optimize strategy based on results
• Handle 360° projects in conjunction with other external communication departments.

As the right candidate, you should have the below requested formation & experience : 

• Bachelor's degree +5 yrs of higher education in Communications, Politic Sciences or Business school.
• +10 years of professional experience in marketing/ SoMe/ Communications
• Experience in leading multichannel content projects
• Experience in creating content for social media (video, copywriting, moderation, visual assets etc.)
• Experience in Management

Last but not the least, the candidate should have : 

• Strong knowledge in SoMe strategy and content production
• Quick mastery & technical knowledge of digital tools
• Strong interpersonal & teamwork skills
• Strong sense of organization and project management skills
• Reactivity, adaptability, proactivity and agility
• Proven analytical skills in social networks
• Good coordination and project management skills
• Fluent in English and French

Why work for Accor? 

We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities. 

By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality.  

Discover the life that awaits you at Accor, visit https://careers.accor.com/ 

Do what you love, care for the world, dare to challenge the status quo! #BELIMITLESS" 

What benefits can Accor offer its employees? 

A real Work life balance : 

• Remote work :  up to 12 remote days per month depending on team workflow.  Extra allowance for /Reimbursement of IT equipment and other daily allowances 
• For ‘autnomous framework’ employees (non-executive positions): 216 worked days including up to 12 days RTT per year according to the year. 

              Work Everywhere : 

• Free access more than 500 hundred coworking space including in our own hospitality brand. Great opportunity to meet our hospitality employee 
• Green allowance of up to 700€/annum for employees using eco-transport (such as electrical bike, scooter). Pass Navigo subsidised by a maximum of 75% 
• The ALL Heartists program is the program dedicated to Accor employees. You can enjoy benefits (Gourmet, travel, well-being, sports…)at all our locations around the world, from luxury to budget, and with more than 70 partners. This is the opportunity for them to enjoy unforgettable stays and experiences all year round! 
• On Issy Les Moulineaux Site: free coffee, conciergerie services, fitness center, 360 view on Paris, cafetaria, 2 restaurants, free parking 

Attractive Finance benefits : 

• Profit sharing compulsory and voluntary plans, with company matching contribution on employee’s investments up to gross 1300 €/year 
• 700 €/year Allowance Green transportation such as electrical bike, scooter.  
• Pass Navigo subsidised by a maximum of 75% 
• Recommendation’s program: up to 1500 € gross as a reward for your involvement in the recruitment of qualified profiles 

Learning & development:  

Management talent at the earth our of HR Accor strategy. 

We want you to feel free to dare and free to grow, by opening new doors to continuous learning and skills development. Challenge yourself and switch between jobs, brands, and career paths 

Our Culture #BeALLyouAreWithALLyourHeart  

At Accor, we are committed to diversity. Each individual, each personality, and each experience has its place to grow and make us grow collectively. Everything we do, we do with heart. We are creators of emotions, professionals of the human experience, open to others and the world around us.  

• Our culture is inclusive. We value the richness of the 120 nationalities, the different backgrounds, the different stories that make up our company.  
• We care for the world around us: our teams, our customers, our establishments, our environment are at the heart of our concerns. Our mission is human, essential: to bring cultures together, to open windows on the world, to provide unforgettable experiences, day after day.  
• All our heartists are talents in the making, they are the future of our group and our hotels. Helping them grow professionally and develop personally according to their wishes and ambitions is our priority.  
• Together, we imagine your future. Our group is large, with many opportunities, and the experiences are infinite.  
• We dare to question the status quo. We challenge ourselves to always do better. We take risks, we dream the impossible and make it possible.  
• Hospitality is teamwork, and we are stronger together. We believe in caring, we respect our differences and value all voices. We work as a team, saying what we do and doing what we say.