Reports to:  Manager, Decision Science (in GHO)

Location:  EMEA London Office

Position Summary: 

The EMEA Customer Data Analyst is responsible for supporting the EMEA Audience Marketing team with data-driven insights to enable the creation and execution of marketing campaigns to drive increased revenues and margins. This position is responsible for pulling and communicating all EMEA customer data to support their campaign strategies to maximize ROI and customer value. Not only will this position pull data, they will also be the main point of contact within EMEA Audience marketing meetings to bring insights to action. They are responsible for presenting the insights and answering all questions within marketing meetings. This position will report to a team out of the Global Home Office (North America) and will source as the main liaison between EMEA & Global HO. Strong communication and presentation skills required because of nature of team.

What Will You Be Doing? 

• Support of ideation, development, execution, and optimization of marketing campaigns designed to reduce deactivations, drive loyalty, and increase revenues
• Coordination with cross-functional and vendor teams to ensure flawless marketing campaign delivery; including database targeting & data quality, legal, consent, accounting, etc.
• Query customer database to compile customer data driven insights to use for marketing activation
• Help ensure all campaigns are set up and executed according to appropriate specifications and rules 
• Development of standard reports and presentations on all campaign key performance indicators
• Track ongoing success metrics for various customer marketing initiatives and relate them to return on investment
• Ensure that disparate customer marketing projects are linked in terms of data, processes, skills, and deployment methods

What Do You Need To Bring? 

• Bachelor's degree
• Familiarity with querying languages, database structures and Microsoft Office Solutions, particularly Excel and PPT
• Experience with presenting and owning cross-functional meetings
• SQL required; SnowSQL and PowerBI experience preferred
• Familiarity with retail and marketing analytics
• Must have attention to detail with a strong focus on analytics
• Strong project management and inter-departmental coordination skills
• Highly motivated with ability to thrive in a fluid and demanding environment
• Naturally curious, with a desire to dig deeper to find the why and identify key trends/ themes
• Familiarity with data privacy laws and best practices

Our Company 

Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, Hollister, Gilly Hicks and Social Tourist. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.  

Our Values 

We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign for 16 consecutive years. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.  

What You'll Get

As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F is committed to providing simple, competitive, and comprehensive benefits that align with our Company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:  

• Incentive bonus program
• 401(K) savings plan with company match
• Annual companywide review process
• Flexible spending accounts
• Medical, dental, and vision insurance
• Life and disability insurance
• Associate assistance program
• Paid parental and adoption leave
• Access to fertility and adoption benefits through Carrot
• Access to mental health and wellness app, Headspace
• Paid Caregiver Leave
• Mobile Stipend
• Paid time off & one paid volunteer day per year, allowing you to give back to your community
• Work from anywhere (Mondays and Fridays are “work from anywhere” days for most roles & six work from anywhere weeks per year)
• Seven associate wellness half days per year
• Onsite fitness center
• Merchandise discount on all of our brands
• Opportunities for career advancement, we believe in promoting from within
• Access to multiple Associate Resource Groups
• Global team of people who will celebrate you for being YOU!

ABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER