(Senior) Digital Analyst / Tracking Analyst (m/f/d)

  • Domstraße 10, Hamburg, Germany
  • Full-time

Job Description

ABOUT YOU is one of the fastest growing eCommerce companies in Europe and Hamburg’s first unicorn with a value of more than USD 1 billion. As a fashion and technology corporation, along with our strong team, our ambition is to digitalize the classic shopping stroll by creating an inspiring and personalized shopping experience on the smartphone.

The Tracking team is part of the Marketing Technology team, which enables the online marketing of ABOUT YOU to manage over 30 marketing channels across multiple countries by automating the underlying processes and management of external marketing tools. We constantly monitor the correct setup by maintaining automated checks as well as real-time monitoring solutions.

We are looking for a passionate and skilled (Senior) Digital Analyst / Tracking Analyst (m/f/d)  to join our Tracking team.

Challenges the Tracking Team will be working on in the next 12 months:

  • Conception, implementation and refactoring of the whole  tracking setup
  • Convert the client-side to a server-side setup
  • Keeping the quality of the data up through Quality Assurance
  • Building automated tests for our implementations

What you will do

  • Primary contact person for our Google Analytics 360 setup
  • Maintain our Google Tag Manager
  • Build custom dashboards based on Google BigQuery e.g. with Google Data Studio
  • Driving force behind Web Analytics Projects in close collaboration with the online marketing 
  • Touchpoints with departments OM, MI, BI, BAS 
  • Agile Working Environment (Sprints)

Who you are

  • Very good knowledge of Tracking, especially Google Analytics and the Google Tag Manager
  • have practical skills in Javascript and SQL
  • analytical mindset and a strong passion for a data-driven approach to solving problems
  • have an awareness for quality and process-orientation
  • be able to think in a problem solving and creative manner
  •  possess entrepreneurial thinking and acting
  •  have very good written and spoken English skills
  •  show own-initiative and responsibility / offer Ad-Hoc solutions


  • Grow together with one of the fastest growing eCommerce companies in Europe
  • Flexible working times
  • 40% discount on our online shop
  • Fresh fruits + drinks everywhere
  • Language courses (German & English)
  • Free sports courses & reduced price for gym membership
  • Subsidized public transportation ticket
  • Free choice of hardware and operating system (Mac, Windows, Linux) also for private usage
  • State-of-the-art tech stack running on AWS
  • Modern office in the city center of Hamburg
  • International working environment and English as company language
  • Company flats (subject to availability)
  • Free access to Germany’s greatest developer conference code.talks
  • Company pension scheme
  • Help in relocation and VISA process

You will be responsible for your own specific tasks and projects and have the chance to learn a lot. Our team consists of people from different areas of expertise – fashion, marketing, business and tech – we are driven and united by our passion. We motivate and support each other, we share our know-how and we are open towards different opinions and new ideas. 

We are looking forward to receiving your application - preferably via our online application portal! Thus, we can ensure a faster process and for you it is very easy to upload your application documents. :-)

Karina Kasparaityte

Domstraße 10 | 20095 Hamburg

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