Supervisor, Strategy

  • Full-time

Company Description

About Zenith:

We are the ROI Agency. We blend data, technology and brilliant specialists to scout out new opportunities, solve complex challenges and grow our clients’ businesses. Zenith is part of Publicis Media, one of four solution hubs within Publicis Groupe. We have over 6,000 brilliants specialists across 95 markets. We are experts in communications & media planning, content, performance marketing, value optimization and data & analytics.

Job Description

The Supervisor, Strategy will be responsible for the development and execution of media strategies, plans and innovative media solutions for a fast-paced luxury goods client.

 

Responsibilities:

  • Actively contribute to the development and execution of the media plan, which includes objectives and strategies, budgeting, channel recommendation, scheduling and performance benchmark.

  • Lead target audience research and analysis using industry tools.

  • Regularly assess media performance against established KPIs; identify areas for optimization.

  • Prepare and issue buying specs and guidelines to buyers including goals and budgets for use in negotiations.

  • Review and verify media buys to ensure budget alignment and seamless execution.

  • Oversee issuance of Authorizations-To-Buy (ATBs) to clients.

  • Develop timelines and manage workflow across the business to ensure key deadlines are meet.

  • Lead compilation of competitive data analysis and synthesis conclusions and implications.

  • Meet with media partners to assess value and applicability of media vehicles.

  • Research and write media POVs on opportunistic proposals and industry news.

  • Write and issue conference reports and weekly status reports.

  • Steward the maintenance and issuance of campaign performance reports.

  • Effectively communicate and present to top management and the client.

  • Supervise and motivate team members and ensure personnel development.

Qualifications

  • Bachelor’s Degree

  • 4+ years media planning experience (including at least 1 year as a Supervisor).

  • Excellent presentation and deck writing skills.

  • Strategic, creative, highly organized, and detail-orientated.

  • Effective team motivator and mentor.

  • Understanding of Investment and Data & Analytics team functions.

  • Experience across print, digital, OOH.

  • Able to make independent decisions.

     

    Business Competencies:

  • Computer Skills: Microsoft Suite, Kantar Software, IMS, Audience Research tools, Software Skills, Comscore, Excel, PowerPoint, and planning-specific software.

  • Demonstrate willingness and ability to learn propriety software.

Additional Information

All your information will be kept confidential according to EEO guidelines.

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